Munich – The BMW Group has reported a solid performance for the year to the end of September 2025, underpinned by disciplined cost management, strong global sales, and its continued focus on electrification and technology-neutral strategies.
Stable Sales and Margins in a Dynamic Market
Year-to-date (YTD) September, BMW delivered 1,795,734 vehicles globally, a 2.4% increase over the same period in 2024. Europe (+8.6%) and the USA (+9.5%) were key growth markets, with BMW M and electrified models driving much of the momentum. In the third quarter, customer deliveries reached 588,140 units, up 8.7% year-on-year.
The Automotive Segment EBIT margin remained within the targeted range at 5.9% YTD September and 5.2% in Q3, reflecting the company’s ability to sustain profitability despite geopolitical headwinds and intensifying competition. Pre-tax earnings for the BMW Group exceeded €8.0 billion, with a group EBT margin of 8.1%.
Electrification Gains Traction
BMW’s electrified vehicle portfolio continues to expand. Electrified models, including BEVs and PHEVs, accounted for 26.2% of global sales YTD, with fully electric vehicles representing 18%. In Europe, electrified vehicles comprised 40.9% of deliveries, with BEVs alone making up 25.5%.
The upcoming BMW iX3 has exceeded expectations in Europe, signalling strong consumer interest in the Neue Klasse, BMW’s next-generation electric platform. CEO Oliver Zipse highlighted the strategic importance of electrification: “With the Neue Klasse, we are making a major leap forward – in technology, driving experience, and design. Our entire product line-up will benefit from these innovations over the next two years, with 40 new and updated models planned across all segments and drivetrain variants.”
Operational Efficiency and Strong Cash Flow
R&D and capital expenditure were significantly reduced compared with 2024, reflecting the company’s phased investment strategy. R&D spending decreased by 10.6% to €5,941 million YTD September, while capital expenditure fell to €4,410 million. These efficiencies, alongside robust operating cash flow, contributed to free cash flow of €2,688 million for the Automotive Segment.
The BMW Group continues to implement its third share buyback programme, targeting up to €2 billion by April 2027, with €750 million already executed in the first tranche.
Financial Services and Motorcycles Support Overall Growth
BMW Financial Services maintained steady growth, with 1,275,607 new financing and leasing contracts YTD (+1.9%). Meanwhile, BMW Motorrad delivered 159,156 units, achieving an EBIT margin of 10.8%, up from 9.5% the previous year.
Guidance and Outlook
Despite challenges in the Chinese market and ongoing global economic uncertainty, BMW confirmed its adjusted full-year guidance. The Automotive Segment EBIT margin is expected to remain within the 5–7% target range, and the Group anticipates slight overall sales growth for 2025. The company remains on course to meet Europe’s ambitious 2025 CO2 targets, underscoring the effectiveness of its technology-neutral approach.
Chairman Oliver Zipse concluded: “Our strategy continues to deliver: a balanced global footprint, innovative products, and a technology-neutral approach position BMW to thrive in an evolving market while generating sustainable shareholder value.”
