GOTHENBURG, SWEDEN – Polestar (Nasdaq: PSNY) has closed 2025 with a historic performance, recording global retail sales of approximately 60,119 vehicles, a 34% increase compared to 2024. The fourth quarter alone saw sales of 15,608 cars, up 27% year-on-year, highlighting the brand’s accelerating momentum despite a challenging market environment.
Polestar CEO Michael Lohscheller commented: “For retail sales volumes, 2025 has been the best year ever for Polestar, despite continued external headwinds and challenging market conditions. We are gaining market share and outselling many established car brands across key European markets, a testament to the expansion of our sales network, which has grown by over 50% this year, our attractive model line-up and the team’s hard work.”
The growth is underpinned by the expansion of Polestar’s global retail network and the continued popularity of its model line-up. In Europe and beyond, the brand is increasingly challenging established automotive players, reinforcing its position as a leading pure electric vehicle (EV) manufacturer.
UK Market: Rapid Expansion and Strong Demand
Polestar’s performance in the UK was particularly striking. Full-year retail sales nearly doubled, rising from 8,693 units in 2024 to 16,959 cars in 2025, marking an impressive 95% growth. December 2025 alone saw sales jump 93% year-on-year.
Matt Galvin, Managing Director of Polestar UK, noted: “2025 has been a hugely successful year for Polestar in the UK. The brand has grown 95%, outgrowing many traditional OEMs, and is officially the fastest-growing premium brand in the UK. This success has been driven by exciting product offerings like the Polestar 3 and 4, while the Polestar 2 continues to resonate strongly with both fleet and private customers. Strategic expansion of our retailer network—now 15 Spaces across the UK—has also played a key role.”
Looking ahead, Polestar plans to launch an updated Polestar 3 featuring 800V architecture, alongside the highly anticipated Polestar 5 performance Grand Tourer, reinforcing its premium EV credentials.
Investor Outlook and Compliance Update
Polestar will host a strategy update on 18 February 2026 at 13:00 CET (07:00 US ET), providing insights into key product developments and the company’s financial outlook. The event will be live-streamed and available for replay via the company’s Investor Relations website.
Following the adjustment of the American Depositary Shares (ADS) ratio from 1:1 to 1:30 effective 9 December 2025, Nasdaq confirmed on 23 December 2025 that Polestar had regained compliance with Listing Rule 5450(a)(1), after the closing bid price of the ADS exceeded USD 1.00 for ten consecutive business days.
With record-breaking sales and a rapidly expanding retail footprint, Polestar enters 2026 poised for continued growth, cementing its position as a leader in Europe’s electric vehicle market.
