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Explore our latest automotive news, reviews, and features.
Urban Automotive Stuns at SEMA 2025 with Bespoke British Luxury
Urban Automotive made a striking impression at the 2025 SEMA Show in Las Vegas, unveiling two show-stopping bespoke vehicles that redefine the art of British luxury on American soil. The world-class modifications—a Rolls-Royce Cullinan (Series II) and a Land Rover Defender 110 V8—demonstrated Urban’s signature OEM+ design ethos and its new era of luxury customization. […]
Introducing the BRABUS ROCKET GTS: A New Era in High-Performance Automotive Design
The latest marvel from BRABUS, a leader in high-end automotive customization, has arrived: the BRABUS ROCKET GTS, an unprecedented hyper gran turismo shooting brake. Part of the BRABUS Collection 2025, this exquisite vehicle combines the artistry of bespoke coachbuilding with advanced hybrid engineering, culminating in a limited-edition masterpiece designed for elite enthusiasts. Groundbreaking Design and […]
The Series II Expedition by Chelsea Truck Company and KAHN®: An Unparalleled Transformation of the INEOS Grenadier
Chelsea Truck Company (CTC) and KAHN® have unveiled the Series II Expedition, a remarkable and meticulously designed evolution of the INEOS Grenadier, infused with the distinctive DNA of their iconic Widebody Defender. This latest transformation transcends traditional customization, setting a new benchmark in luxury off-road motoring with a bold, adventure-driven edge. When INEOS launched the […]
A Sophisticated Tribute to an Iconic Legacy
Urban Automotive, a name synonymous with luxury vehicle customization, has once again set the bar high with its latest tribute to the 2018 ‘V2’ Urban-modified Range Rover Sport. This new signature build, unveiled at the prestigious 2024 Goodwood Festival of Speed, is a meticulously crafted homage to one of Urban’s most iconic projects. The special […]
Celebrating Maserati Heritage: The Unique Quattroporte Grand Finale and MC20 Iris
On a picturesque Wednesday afternoon in Stresa, nestled by the serene shores of Lake Maggiore, Maserati unveiled two extraordinary creations that mark a significant moment in the luxury automaker’s storied history. These bespoke models, crafted to perfection as part of Maserati’s renowned Fuoriserie customization program, were delivered to a prominent entrepreneur in the biomedical sector […]
Experience Unmatched Customization with the Limited Edition INEOS Grenadier Detour
Limited to just 200 units, the INEOS Grenadier Detour sets a new standard for personalization and long-distance comfort in the 4×4 sector. This exclusive model allows customers to choose from a vast array of internal and external custom options, including a bespoke paint palette, a uniquely tailored exhaust system, and intricate detailing. Each of the […]
Urban Automotive Hits 100K YouTube Subscribers: Showcasing Bespoke Luxury Cars and Celebrity Builds
Urban Automotive has achieved a significant digital milestone by garnering 100,000 subscribers on its YouTube channel. The platform has become a favorite for car customization enthusiasts globally, thanks to its intriguing ‘Urban Uncut’ series which airs every Friday at 5:30 PM. The series, hosted by Simon Dearn and Lenny Howlett, provides a detailed glimpse into […]
Pininfarina Unveils the Battista Reversario: A Masterpiece of Automotive Customization
In a stunning showcase of automotive excellence, Automobili Pininfarina has introduced the Battista Reversario, a vehicle that epitomizes its vision of bringing dream cars into reality. Crafted in the company’s Cambiano atelier, the Reversario stands as a testament to the personalized elegance Automobili Pininfarina offers its elite clientele. This car is the culmination of a […]
Jesy Nelson’s Dream Car Comes to Life: A Custom Mercedes-Benz G63 AMG Masterpiece
In a quest to realize her ultimate dream car, celebrated singer-songwriter Jesy Nelson collaborated with the renowned Urban Automotive, a company specializing in bespoke vehicle customization. Nelson entrusted her newly acquired Mercedes-Benz G63 AMG to Urban’s skilled artisans, tasking them with executing an ambitious overhaul that includes an array of carbon fiber enhancements, striking 23-inch […]
Urban Automotive’s Global Surge: A Record-Breaking Year of Luxury Vehicle Customization
In a significant display of international expansion, Urban Automotive, a premier customizer of luxury vehicles, announced a monumental increase in its global outreach in 2023. Established in the UK in 2014, the company has now reported an impressive £3.8 million in international sales last year, showcasing a 173% surge compared to its previous annual performance. […]
Revitalizing a Legend: The 2025 Indian Scout Rides into the Future
The American pioneer in motorcycle innovation, Indian Motorcycle, has unveiled the much-anticipated evolution of its legendary Scout model for 2025. This new launch not only honors the rich legacy of the brand but also introduces an exciting array of five models, three levels of customization through trim options, and over 100 accessories for personalization. Reflecting […]
BAC Mono R: an inimitably bespoke experience
16th November 2023 – Los Angeles, USABAC has completed the handover of its new Mono R supercar to US YouTuber and Twitch streamer, Jordan Maron. Delivered under the bright California sun at BAC’s new facility in Newport Beach, the bespoke high-performance single-seater is the result of a unique customization process that began in September last […]













