Isuzu UK is excited to announce a new partnership with Point-to-Point (P2P), the cornerstone of British grassroots jump racing. This historic sport, which has nurtured countless jockeys and trainers, has long been a staple in the rural community. With its focus on local engagement and its roots tracing back over 250 years, P2P is the perfect match for Isuzu’s renowned D-Max, a vehicle known for its exceptional capability and durability, making it the ideal choice for equine enthusiasts.
Point-to-Point racing is not only a thrilling competition but a celebration of British rural culture. Held at 80 courses across the UK, these events offer a unique experience for participants and spectators alike. Each venue presents its own set of challenges, creating a dynamic and exciting atmosphere. The community spirit at P2P events is further enhanced by a vibrant mix of food stalls, entertainment, and shopping opportunities, making it a day out for the whole family.
The roots of Point-to-Point racing stretch back over two and a half centuries, originating from landowners racing against each other for a wager, often marking the start and finish lines with distant church steeples. The term ‘steeplechase’ was coined from these early races. Today, P2P continues to serve as the training ground for some of the country’s most successful jockeys and trainers, with over 70% of professional jockeys and 35% of licensed trainers beginning their careers in the sport.
Paul Miller, Chief Executive at the Point-to-Point Authority, shared his enthusiasm for the partnership, stating, “We want a partnership which works both ways. Working with Isuzu offers a great fit for promoting its brand to our audiences, and likewise, we look forward to seeing Isuzu sharing our brand across its platforms. Isuzu has a record of working alongside grassroots sports, and that is exactly what Point-to-Pointing is about.”
The Isuzu D-Max has become a favourite among equine enthusiasts, thanks to its exceptional towing capacity and off-road capabilities. With a 3.5-tonne towing capacity, the D-Max is perfect for hauling equine gear and horseboxes to and from races, while its trailer sway control ensures a smooth, stable ride. For those traversing rural, off-road terrain, the D-Max’s shift-on-the-fly 4WD system, rear differential lock, and rough terrain mode provide class-leading performance, making it the ideal partner for Point-to-Point events.
George Wallis, Head of Marketing at Isuzu UK, commented, “We’re thrilled to partner with Point-to-Point, where the thrills of grassroots racing meet the skills of the capable 4×4 D-Max. Many of our customers and dealers are involved with horses at a local level, so this partnership is a natural fit. The D-Max embodies the spirit of rural Britain, and we’re proud to support this historic sport.”
As Isuzu strengthens its presence in the world of grassroots sports, this partnership with Point-to-Point highlights its commitment to supporting local communities and equine enthusiasts. With its rugged reliability and versatile capabilities, the Isuzu D-Max continues to prove itself as the vehicle of choice for those who live and work in the countryside. Whether towing horseboxes to the races or navigating the most challenging of terrains, the D-Max is ready for anything, just like the athletes of Point-to-Point.
