MINI Drives Record Growth in 2025 as Every Third Vehicle Sold Goes Electric
Munich – MINI has concluded 2025 with a resounding success, achieving a total of 288,290 vehicle deliveries, marking a 17.7% increase over the previous year. Notably, the brand has accelerated its leadership in electrification, delivering over 100,000 fully electric vehicles (BEVs) – meaning every third MINI sold worldwide is now electric. Markets such as the […]
Small Forests, Big Impact: James Stewart and MINI Celebrate the Power of Tiny Forests
In a unique collaboration between MINI and renowned Climate Science & Sustainability Broadcaster James Stewart, a recent journey through southern England has brought renewed focus to the outsized environmental value of small green spaces. Travelling between three of MINI UK’s Tiny Forest sites on a single charge in the all-electric MINI Countryman, Stewart uncovered not […]
MINI Plant Oxford Supports OxTrail 2024 for Sobell House Hospice
This summer, MINI Plant Oxford is proud to support OxTrail 2024, an exhilarating Oxfordshire initiative organized by the local Sobell House Hospice to raise crucial funds for their commendable work. OxTrail 2024 will feature a series of uniquely designed Ox sculptures placed throughout Oxfordshire. Each sculpture has been individually crafted by either an artist or […]
MINI Unveils Electrifying Innovations at Auto China 2024
MINI is making a grand entrance at the 18th Beijing International Automotive Exhibition, Auto China 2024, which will take place from April 25 to May 4 at the China International Exhibition Center in Beijing. This year, the exhibition theme is “New Era, New Cars,” setting the perfect stage for MINI to introduce the debut of […]
Mini 6000 Expedition is the ultimate Detour
To mark the 60th anniversary of the Mini Cooper Detourist Ben Coombs has begun a massive journey. The automotive adventurer’s Mini 6000 Expedition will take the little car to new heights – 6,000 metres above sea level, to be precise! Detour-roadtrips.com – the online destination for road trip inspiration and information – is the expedition’s […]
Nine-year-old creates ‘Car of the Future’ after winning nationwide ‘MINI Minds…’ competition
Following the collaboration between MINI and Crayola to explore the creative minds of children and discover their visions for the cars of tomorrow, the winner of the ‘MINI Minds… with Crayola’ competition has been announced. With hundreds of entries from across the UK by brilliant young visionaries aged 4 – 10, Oliver Gorrod, aged nine […]
MINI Plant Oxford goes Electric
Oxford. BMW Group has announced today a new investment of more than £600 million in the MINI factories at Oxford and Swindon. “With this new investment we will develop the Oxford plant for production of the new generation of electric MINIs and set the path for purely electric car manufacturing in the future,” said Milan […]
MINI announces Alan Carr as face of its partnership with Dogs Trust
[vc_row][vc_column][vc_column_text]MINI UK is pleased to announce Alan Carr as the face of its ongoing partnership with the UK’s largest dog welfare charity, Dogs Trust. Passionate about man’s best friend and MINI alike, Alan was considered the paw-fect person to front the partnership and shine a light on MINI’s efforts to prioritise pooches. To celebrate the […]
The one millionth MINI 3-door of the current generation
In 2013, MINI presented the current reinterpretation of the compact 3-door for the first time. Now, in 2023, the one millionth vehicle of the iconic model will roll off the production line at the MINI plant in Oxford, which fittingly is celebrating its 110th anniversary this year. Maximum interior space on a minimum footprint – […]
The first all-electric MINI Convertible
Following the positive feedback on the one-off presented in summer 2022, MINI is going ahead with a small series of all-electric MINI Convertible (power consumption combined: 17.2 kWh/62 miles according to WLTP; combined CO2 emissions: 0 g/km, Energy Consumption – 3.6 miles/kWh), representing another big step in the direction of electric mobility. “Three years ago, […]
MINI USA MARKETING HEAD TOM SALKOWSKY APPOINTED TO INTERNATIONAL POSITION WITHIN GLOBAL MINI ORGANIZATION
Salkowsky to be Head of MINI Key Account Management Position takes Salkowsky to Munich Starting November 1, 2014 Woodcliff Lake, NJ – August 25, 2014…MINI USA announced that Tom Salkowsky, current Head of MINI USA Marketing, has accepted a new position within the global MINI organization. Starting November 1st, Salkowsky, who will relocate to Munich, […]
CHRIS BROWNRIDGE APPOINTED AS NEW DIRECTOR FOR MINI UK
Chris Brownridge has been appointed as the new Director for MINI UK and will take up his position on 1 November 2013. He succeeds Jochen Goller, 47, who steps up to the role of Senior Vice President MINI, responsible for all worldwide activities for the MINI brand based at the company headquarters in Munich, Germany.