World Premier NAIAS 2012: Smart

Stuttgart/Detroit. America is the land of great automotive freedom, great landscapes, a love of outdoor activities and large pickups for thoroughly enjoying the “American dream. Now smart is countering the “bigger is better” mentality with a surprising new vehicle: the smart for-us study is small, agile and does not need any petrol thanks to its […]

Smart for-us: world premiere at the Detroit Motor Show. The Rule-Breaker Stuttgart/Detroit. smart is turning the automotive world upside down once again and challenging ideas about what an urban pickup should look like. In a tongue-in-cheek manner the for-us signals that this is the right car for the young and young-at-heart with active lives who […]

smart has entered a striking new phase of its evolution, unveiling a bold reinterpretation of its urban mobility philosophy at the smart Global Brand Event 2026 in Beijing. Under the theme “Change of Perspectives,” the b

smart is once again redrawing the boundaries of urban mobility, offering a first glimpse into its next chapter with the unveiling of initial design sketches and detail visuals of the smart Concept #2. The reveal signals

smart joins forces with Jessie J for 'Change of Perspectives,' highlighting the premium smart #5 SUV in a bold global 2026 campaign. Slug: smart-partners-jessie-j-2026-brand-campaign

The smart #5 has claimed a major industry accolade after being named Family Electric SUV of the Year at the 2026 What Car? Awards in London, cementing the brand’s growing reputation in the electric vehicle space. Judges praised the smart #5 for a combination of attributes that matter most to family buyers, including its impressive […]

January 20, 2026, Leinfelden-Echterdingen, Germany. The all-electric smart #51 has been awarded the Euro NCAP2 “Best in Class” Award for Safest Large SUV of 2025. smart’s newest model earned a five-star Euro NCAP safety rating in September with the top overall score among all large SUVs tested in 2025.In Euro NCAP’s busiest-ever year for testing, the smart #5 […]

Milton Keynes, UK – September 2, 2025 – smart has officially confirmed that an all-new two-seater city car, the smart #2, is in development. Scheduled for its global debut in late 2026, the #2 will carry forward the legacy of the original fortwo while delivering a modern, all-electric interpretation of the compact urban mobility icon. […]

Leinfelden-Echterdingen, Germany – August 28, 2024: At a world premiere event in Byron Bay, Australia, smart, the all-electric automotive brand, proudly introduced its latest innovation, the smart #5 SUV. Representing a new milestone in smart’s journey towards redefining electric mobility, the #5 is the brand’s most versatile vehicle yet, designed to excel both on urban […]

In an era where automotive innovation is rapidly evolving, smart has positioned itself at the forefront of technology with the introduction of its latest over-the-air (OTA) update, version 1.4.1. Designed to elevate the driving experience for smart #1 and #3 models, this comprehensive update offers a host of enhancements that cater to both performance and […]

The automotive world is abuzz with excitement as smart unveils its latest innovation, the all-new smart #5. This vehicle marks a significant expansion in smart’s product portfolio, introducing a new segment and targeting a broader audience. With its spacious design and versatile functionality, the smart #5 is poised to become a game-changer in the mid-size […]