(Hamburg, 16 October 2025) – In a rare convergence of automotive mastery and musical artistry, Bentley Motors and Steinway & Sons have unveiled a collaboration that transcends industry boundaries, celebrating precision, design, and heritage at their finest. At Steinway’s iconic Hamburg factory, an exclusive event showcased a special Bentley Flying Spur Speed and a limited edition series of Steinway grand pianos – a meeting of two worlds defined by timeless craftsmanship.
A Monochrome Dialogue of Design
At the heart of this collaboration lies an elegant exploration of monochrome, where Arctic White meets Piano Black. Bentley’s Flying Spur Speed – powered by its Ultra Performance Hybrid V8 – embodies performance and refinement, dressed in a striking Arctic White exterior with a Piano Black veneer interior. Mirroring this automotive opus, Steinway’s new Ultra Black and Ultra White limited edition grand pianos evoke the same visual poetry.
With just 18 Model B Concert Grands and 8 Model D Concert Grands produced in each series, the pianos epitomize exclusivity and artistry. Designed for musicians and collectors alike, these instruments blend Steinway’s legendary acoustics with contemporary design sensibilities, reinforcing the idea that in luxury, less truly is more.
Craftsmanship in Concert
Beyond the aesthetic dialogue, Bentley and Steinway have shared more than a colour palette; they have exchanged expertise in woodworking, veneering, and fine finishing – disciplines central to their respective crafts. Visits to each other’s factories revealed the parallels between automotive and musical craftsmanship: the meticulous attention to detail, the fusion of traditional techniques with modern technology, and an unwavering commitment to products built to endure.
“Our collaboration with Steinway & Sons is a meeting of worlds, where craftsmanship connects music and motion,” said Wayne Bruce, Chief Communications and D&I Officer at Bentley. “The Flying Spur Speed, paired with Steinway’s Ultra Black and Ultra White editions, represents a dialogue between two distinguished names, creating objects of rarity and enduring beauty.”
Guido Zimmermann, President of Steinway & Sons Europe, added: “The Ultra Black and Ultra White editions embody Steinway’s ability to honour our heritage while exploring new expressions of design. These pianos are not only instruments of the highest musical quality but also works of art, created for those who value craftsmanship, individuality, and timeless beauty.”
Heritage Meets Innovation
The collaboration underscores a shared philosophy: heritage is not a static relic but a foundation for innovation. Bentley’s Flying Spur Speed exemplifies this balance, merging its lineage of grand touring excellence with hybrid performance technologies. Likewise, Steinway’s limited edition pianos reinterpret centuries of piano-making tradition through modern materials and finishes, ensuring both form and function resonate with today’s connoisseurs.
A Touring Celebration of Craft
The black-and-white trio – the Flying Spur Speed alongside the Ultra Black and Ultra White pianos – will embark on a European tour, accompanying a series of intimate concerts for the brands’ shared clientele. Each stop will serve as a testament to what happens when meticulous craftsmanship in one discipline inspires innovation in another: the harmony of music, motion, and design in its purest form.
In a world where luxury is often measured by exclusivity and attention to detail, Bentley and Steinway’s partnership is a reminder that true artistry transcends categories. It lives in the lines of a car, the resonance of a piano, and the shared vision of creators who understand that mastery is an enduring pursuit, not a destination.
