Navigating the car-buying process can be a daunting task, especially for first-time buyers. With a multitude of myths and misconceptions swirling around, it’s essential to be well-informed to secure a favorable deal. Wesley Procter, Sales Manager at getWorth, a renowned quality used car company, shares insights into some common car-buying myths and offers valuable advice to help you make the best decision.
Myth 1: “Cash is King”
Many believe that paying in cash guarantees a better deal. However, Procter dispels this notion, explaining that cash transactions might not always lead to significant savings. Dealers often earn commissions from banks when arranging financing, so a cash deal might not be as lucrative for them. While cash does indicate that you can complete the purchase and simplifies the process, it doesn’t necessarily mean you’ll get a better price.
Procter highlights that cash is particularly advantageous when dealing with older vehicles. “Banks seldom finance cars older than ten years,” he notes. “In this case, cash is necessary as there might be no alternative financing options.”
Myth 2: “The Lowest Price Means You Got the Best Deal”
A common assumption is that the lowest price always represents the best deal. Procter advises looking beyond just the price tag. Factors such as age, mileage, specification, and condition of the car play a crucial role. For instance, getWorth invests an average of R8,000 to recondition a car to showroom quality. Cars needing significant repairs should be priced lower, and the condition of the vehicle should be factored into the price.
Moreover, trust in the dealer and the terms of the financing deal are also critical. A lower interest rate or a better-structured financing option can save you a substantial amount over time.
Myth 3: “The New Car List Price, or Book Value, is the Market Price”
When buying a new car, the manufacturer’s suggested retail price (MSRP) might not be the final price you’ll pay. Procter suggests researching discounts and promotions that can reduce the MSRP significantly. Discounts of up to 25% off the sticker price are not uncommon, depending on the brand and model.
For used cars, relying solely on book value can be misleading. The book value provides a general estimate, but the actual market value can vary based on factors like mileage and condition. “The book value is just an indication,” Procter explains. “If the car you’re considering has higher or lower mileage than the average, expect the price to adjust accordingly.”

By understanding these myths and the reality behind them, you can approach your next car-buying experience with greater confidence and knowledge.
For more information, contact getWorth at 021 126 0300 or visit www.getworth.co.za.















