Johannesburg – Toyota South Africa Motors (TSAM) has strengthened its commitment to supplier development and localisation by sponsoring exhibition stands for six of its Black-owned suppliers at the 2025 National Association of Automotive Component and Allied Manufacturers (NAACAM) Show.
South Africa’s leading automotive manufacturing and component expo, the NAACAM Show, will be hosted in Gqeberha from 12 to 15 August 2025. The event serves as a critical platform to showcase innovation, drive localisation, and encourage collaboration between Original Equipment Manufacturers (OEMs), component manufacturers, government, and industry stakeholders.
For the six TSAM-supported suppliers, the opportunity represents far more than a chance to be seen. It is a launchpad for growth, credibility, and access to new market opportunities. The sponsorship enables them to present their products and services, share their journeys, and connect with potential customers and collaborators from across the automotive value chain.
Commenting on the initiative, TSAM President and CEO Andrew Kirby said:
“Toyota South Africa Motors’ investment into the local supply chain reflects our commitment to strengthening our national capabilities, contributing to economic growth and job creation. The decision to sponsor six of our local suppliers aligns with our broader transformation and localisation goals. We believe in creating and supporting platforms where emerging businesses can be seen, heard, and considered as strategic partners in South Africa’s automotive future.”
The sponsored suppliers bring a range of expertise to the table – from automotive printed circuit boards and pressed metal components to industrial cleaning and logistics solutions. All are either direct (Tier 1) or indirect (Tier 2/3) suppliers to Toyota’s Prospecton Plant in Durban, and all have benefited from TSAM’s hands-on supplier development programmes. These include targeted equipment support, technical training, and operational readiness guidance to meet OEM production requirements.
Driving the Vision of the Automotive Masterplan 2035
TSAM’s initiative is closely aligned with the goals of South Africa’s Automotive Masterplan 2035, which seeks to increase local content, enhance transformation, and improve the competitiveness of the automotive sector. By empowering Small, Medium, and Micro-Enterprises (SMMEs), TSAM is building a stronger and more resilient local supply chain – one that benefits not only its own operations but the industry at large.
As global automotive trends shift towards electrification, sustainability, and advanced manufacturing, TSAM’s focus remains on fostering a diverse, competitive, and inclusive supplier base.
“This initiative reflects our continued commitment to building an inclusive and competitive automotive supply chain in South Africa,” Kirby added. “With continued partnerships, strategic sponsorships, and hands-on development support, Toyota South Africa Motors is creating pathways for more local suppliers to thrive – not just within its own operations, but across the entire automotive value chain.”
