In a remarkable display of innovation and excellence, BMW has dominated the 2024 automotive awards season, securing numerous accolades across a variety of categories. Celebrating a triumphant July, the BMW Group UK has garnered recognition from prestigious organizations such as Autocar, Auto Express, Diesel&EcoCar magazine, Parkers, and What Car?. Leading the charge were the BMW 5 Series and the luxurious BMW 7 Series, while the BMW i4 continued its winning streak, bringing its total number of awards to an extraordinary 22. This impressive performance solidifies BMW’s position as a leader in the automotive industry, as highlighted by the recent British Vehicle Rental and Leasing Association (BVRLA) OEM Relationship Survey.
BMW’s Outstanding Performance in the BVRLA Survey
The British Vehicle Rental and Leasing Association (BVRLA) OEM Relationship Survey, published in June 2024, showcased BMW as the top original equipment manufacturer (OEM). The survey gathered feedback from 26 key leasing members regarding their relationships with manufacturers, ranking 23 leading OEMs based on criteria such as ‘Quality of the Working Relationship,’ ‘Vehicle Purchasing Process,’ ‘Products and Services,’ ‘In-life Services,’ ‘Electric Vehicles,’ and ‘Financial Support.’ BMW achieved an impressive 14 ‘Best in Class’ scores, dominating the ‘Products and Services’ section by ranking first in five out of seven subcategories. This achievement underscores BMW’s commitment to providing class-leading products and services.
BMW 5 Series: Best Plug-in Hybrid at the Autocar Awards
Continuing its legacy as the world’s most successful business saloon, the BMW 5 Series clinched the ‘Best Plug-in Hybrid’ title at the 2024 Autocar Awards. The BMW 550e xDrive, praised for its ability to appeal to both sports saloon enthusiasts and company car buyers, received high marks for offering more power and electric-only range than its predecessor, while maintaining a dynamic and comfortable ride. The four-cylinder BMW 530e also received commendation for its competitive electric range and efficiency, making it a versatile choice for a wide range of drivers.
BMW Group Shines at the Auto Express New Car Awards
The annual Auto Express New Car Awards recognized the best cars on the market, with BMW Group leading the way. The BMW 5 Series, BMW 7 Series, and the all-new MINI Countryman each topped their respective categories. The BMW 5 Series was named ‘Premium Hybrid Car of the Year,’ while the BMW 7 Series took home the ‘Luxury Car of the Year’ award. The MINI Countryman impressed judges and secured the ‘Premium Small SUV’ award, praised for its blend of interior style, quality, and driving enjoyment.
Showcasing Electric Innovation: BMW at the GREENFLEET EV Rally
BMW Group UK demonstrated its commitment to electric vehicle innovation by participating in the GREENFLEET EV Rally. This five-day, 1,400-mile event featured around fifty electric vehicles, showcasing the roles electric vehicles can play in UK fleets. BMW entered four of its latest models, including the BMW iX2, BMW i5 Touring, and two all-electric MINI Countryman models. The event highlighted BMW’s dedication to promoting electric mobility and supporting the nation’s net zero emissions targets.
Parkers’ Top Buys for 2024: BMW’s Impressive Line-Up
BMW secured four titles in the Parkers’ ‘top buys’ list for 2024, more than any other OEM. The BMW 7 Series was chosen as the ‘Best Luxury Car,’ praised for its impressive interior design, technology, and efficiency. The BMW 3 Series Touring was named ‘Best Family Estate Car,’ recognized for its practicality, style, and driving experience. The BMW X5 topped the ‘Best Large SUV’ category, described as the premium SUV that “truly does it all.” Lastly, the BMW i4 continued to impress, adding a 22nd accolade to its collection as one of Parkers’ top recommendations.
EcoCar Electrified Top 50: BMW’s Electrifying Success
The EcoCar Electrified Top 50 awards celebrated BMW’s achievements in the electric and hybrid vehicle market. The BMW iX retained the ‘Best Electric Luxury SUV’ title for the third consecutive year, while the BMW i7/BMW 7 Series was named ‘Best Electric Luxury Car.’ The BMW i5/BMW 5 Series secured the ‘Best Electric Executive Car’ award, with the BMW 3 Series earning double honors as ‘Best Plug-In Hybrid Large Car’ and ‘Best Plug-In Hybrid Large Estate Car.’ These accolades highlight BMW’s commitment to sustainability and innovation in the electrified vehicle segment.
BMW X5: Heavyweight Champion at the What Car? Tow Car Awards
The BMW X5 xDrive50e M Sport emerged as the heavyweight champion at the What Car? Tow Car Awards, topping the ‘2000kg+’ category. Judges praised the model for its power, electric range, and impressive balance between sporty handling and ride comfort. The X5’s adaptive air suspension and stability when towing were also highlighted, making it a top choice for those seeking a versatile and capable tow car.
BMW’s exceptional performance across various award platforms in 2024 underscores its leadership in the automotive industry. With a commitment to innovation, sustainability, and excellence, BMW continues to set the standard for what it means to be the ultimate driving machine.
