The Maserati GranCabrio Unveils Luxury and Performance at The I.C.E. St. Moritz

The Maserati GranCabrio Unveils Luxury and Performance at The I.C.E. St. Moritz

Modena, February 21, 2025 – The Maserati GranCabrio range took centre stage at the prestigious I.C.E. St. Moritz event, showcasing the brand’s unwavering commitment to luxury, performance, and timeless design. This world-renowned winter gathering, set against the snow-capped peaks and frozen expanse of the Engadin region in Switzerland, saw the much-anticipated presentation of the GranCabrio […]

By Breyten Odendaal24 February 20254 min read

Modena, February 21, 2025 – The Maserati GranCabrio range took centre stage at the prestigious I.C.E. St. Moritz event, showcasing the brand’s unwavering commitment to luxury, performance, and timeless design. This world-renowned winter gathering, set against the snow-capped peaks and frozen expanse of the Engadin region in Switzerland, saw the much-anticipated presentation of the GranCabrio 490-CV, paired with the extraordinary unveiling of a bespoke creation: the GranCabrio Trofeo ONE of ONE – THE I.C.E.

GranCabrio 490-CV: Performance Meets Elegance

Maserati’s GranCabrio, the epitome of open-air grand touring, made its mark with the introduction of the 490-CV version, a model that seamlessly blends the iconic performance of the Modena marque with the liberating experience of driving in the open air. Equipped with a potent 3.0-litre V6 Nettuno Twin-Turbo engine, the GranCabrio 490-CV delivers an exhilarating 490 horsepower, propelling the car from 0 to 100 km/h in a mere 4 seconds and reaching a top speed of 300 km/h.

This latest iteration of Maserati’s luxury cabriolet ensures uncompromising performance without sacrificing comfort. With all-wheel drive (AWD) and adaptive air suspension standard, the GranCabrio promises a smooth and controlled ride, whether on the open road or navigating icy tracks. The model on display at The I.C.E. featured the exclusive Verde Giada exterior paint, black brake callipers, and striking 20” and 21” Crio (Imola) diamond-cut gloss black wheels, a testament to Maserati’s commitment to luxury and precision.

Inside, the cabin was a serene haven of ice-coloured perforated full-grain leather, with the iconic Maserati Trident embroidered on the headrests. Enhancing the interior further were 3D carbon-fibre finishes, the state-of-the-art Sonus faber high premium sound system with 19 speakers, and adaptive full LED headlights with a dark finish—each detail designed to elevate the driving experience.

The 490-CV GranCabrio not only offers extraordinary performance but also ensures an unforgettable open-air experience, with a retractable soft top allowing drivers to fully embrace the elements. With ample space for four passengers, the GranCabrio strikes the perfect balance between sportiness and long-distance comfort.

The Maserati Grancabrio Unveils Luxury And Performance At The Ice St Moritz

GranCabrio Trofeo ONE of ONE – THE I.C.E.: A Masterpiece of Customisation

Maserati further delighted enthusiasts with the introduction of the GranCabrio Trofeo ONE of ONE – THE I.C.E., a one-of-a-kind masterpiece created through the Maserati Fuoriserie customisation programme. Dedicated to the spirit of winter and the icy landscape that surrounds St. Moritz, this bespoke vehicle combines Maserati’s hallmark luxury with cutting-edge design.

The Trofeo ONE of ONE – THE I.C.E. stands out with its exclusive Ice Liquid tri-coat exterior finish, a three-layer paint that reflects the icy surroundings in which the car was revealed. Gloss White side air intakes and unique badges further accentuate the vehicle’s one-off appeal. Forged wheels in the Astreo design, complemented by gloss blue brake callipers, give the car an unmistakable character, while the Blue Marine soft top adds a dash of colour to this winter wonder.

Inside, the Trofeo is equally captivating, featuring an ice-coloured leather interior that seamlessly integrates with 3D touch carbon-fibre finishes. Every detail has been crafted to perfection, ensuring that this special edition of the GranCabrio is not only a visual delight but also a symbol of Maserati’s craftsmanship and attention to customer desires.

Maserati at The I.C.E. 2025: An Unforgettable Winter Experience

Maserati’s presence at The I.C.E. 2025 was not confined to the GranCabrio alone. The brand’s participation in this iconic event underscored its commitment to performance, luxury, and exclusivity. Alongside the GranCabrio, Maserati’s celebrated GranTurismo and Grecale took to the snow-covered roads and icy tracks, where they showcased the brand’s all-wheel-drive technology and prowess in extreme conditions.

Also making an appearance was the Maserati MCXtrema and the new Maserati GT2 Stradale, highlighting the brand’s racing pedigree and competitive spirit. Meanwhile, Maserati’s vintage cars—such as the Maserati 6CM and the Maserati 200 SI—graced the International Concours of Elegance, embodying Maserati’s rich history and timeless appeal.

At the heart of The I.C.E. is not just competition but a celebration of culture, craftsmanship, and automotive excellence. Maserati’s participation in this glamorous event reflects its commitment to the values of “Italian grand touring”—where performance, luxury, and bespoke design converge to create an experience like no other.

A New Chapter in Maserati’s Grand Touring Legacy

The unveiling of the new GranCabrio 490-CV and the Trofeo ONE of ONE – THE I.C.E. at The I.C.E. St. Moritz marks another milestone in Maserati’s storied legacy. These models exemplify the brand’s devotion to creating vehicles that combine cutting-edge technology with bespoke design, catering to the most discerning customers. Maserati’s emphasis on performance, luxury, and customer individuality ensures that the GranCabrio range remains a standout in the world of high-performance convertibles.

As the world looks to the future of grand touring, Maserati continues to “break the ice,” leading the way with a blend of thrilling performance, luxurious design, and a commitment to exceeding the expectations of its customers.

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