The first MINI Surfboard

At the Silverstone Classic this summer, two record-breaking races will honor the remarkable Mini Minor’s 60th anniversary (26-28 July).

For the first time ever, two extremely unique showdowns will be exclusively

Midrand. In its 55-year history, MINI has reached many milestones – the most recent being the launch of the new MINI 5 door, this being MINI’s first five door model in the small premium car segment. With the retail launch now aside, which took place on 1 November, MINI South Africa wanted to see how […]

Midrand. Travellers and MINI enthusiasts leaving Cape Town International Airport are being treated to the first ever live Instagram billboard in South Africa. The billboard, which is situated on the road exiting Cape Town International Airport and features a life size fibreglass MINI 3-door hatch and below it a live feed from MINI South Africa’s […]

A winning partnership gives recognition to top learners in Thokoza Thokoza, Johannesburg – Friends of MINI South Africa, DJ Fresh and DJ Euphonik, along with MINI and iSchoolAfrica representatives recently visited schools in Thokoza, awarding the top learners at each school for embracing their creative thinking. The visit by the famous duo demonstrated MINI and […]

More than 11,500 panels are helping to harness renewable energy to power Oxford’s MINI Plant. At more than 20,000 square metres, the plant’s new bodyshop now boasts one of the largest, roof-mounted solar farms to be installed in the UK.

MINI will raise the bar at this year’s Design Indaba with three  experiences to excite and entertain creative thought leaders. In  between a stellar fashion line-up, various trend seminars and nosh,  visit the COLOUR ONE for MINI by Scholten & Baijings display.

BMW Group to build new MINI Hatch also at VDL Nedcar Born/Munich. The new MINI Hatch, which celebrated its  production start at the MINI plant in Oxford in November 2013, will  also be built in the Netherlands from summer 2014. The BMW Group  confirmed the start of production today during a visit by Harald  Krüger, […]

Oxford. Aggressive and relentless papping is something British celebrities have had to learn to live with. Members of the Royal Family, as well as actors, footballers and top models are all familiar with the sensation of being caught in uncompromising situations, and now MINI is the latest victim. Absolutely unaware and without make-up, the youngest […]

Midrand, South Africa. MINI South Africa showcased  its Limited Edition MINI Hatch Bayswater and MINI Convertible Highgate  models through an interactive 3D projection. The activation took place  at the weekend on the Nelson Mandela Square Library Wall in Sandton,  Johannesburg, where restaurant goers were blown away by this cheeky  brand’s execution.

Munich/Oxford. The British premium small car  manufacturer MINI can look back on an eventful year marked by new  sales records, successful model launches and expansion into new  markets worldwide. 2012 once again served up a wealth of highlights  for brand aficionados, as well as being the most successful year to  date for MINI. Not only […]

Woodcliff Lake, NJ – December 22, 2012 (Updated)… As  a follow-up to yesterday’s ad in The New York Times, MINI  published a “correction” ad today, acknowledging that the world did  not, in fact, end. Fans are encouraged to still take advantage of the  $0 to Motor Lease, though in light of the world not ending, […]

Whilst MINIs are well known for making clever use of their cabin space, a team of flexible gym members from Sussex are putting this to the ultimate test by attempting to break the world record for the number of people inside a MINI Hatch. 28 daring female volunteers will scramble their way into the MINI […]