Johannesburg, August 2025 – Audi South Africa has officially unveiled the third-generation Audi A5 Sedan, a model that embodies the brand’s enduring design legacy while charting new ground in innovation, comfort and performance. With its sculpted coupe-inspired silhouette, advanced digital cabin, and refined dynamics, the new A5 brings a renewed sense of prestige and athleticism to the midsize luxury sedan segment.
“The new Audi A5 enters its third generation, proudly continuing the model’s distinctive design legacy. Elegant, dynamic and unmistakably Audi, it is a truly beautiful vehicle and we cannot wait to share it with our customers,” says Sascha Sauer, Head of Audi South Africa.
A Dynamic Evolution of Design
The Audi A5 Sedan presents a sharper and more muscular stance than ever before. Clean lines, confident proportions, and a low athletic profile give the model a distinctly progressive character. Its long wheelbase and broad track amplify visual dynamism, while coupe-like contours flow gracefully into a short, sculpted tailgate crowned with a subtle spoiler lip.
The redesigned Singleframe grille sits wider and flatter, flanked by slim, sharply drawn headlights that lend the front a focused presence. Strong blisters above the wheel arches – a tribute to the iconic Urquattro – reinforce its confident stance, while the rear is defined by a continuous 3D light strip, sophisticated sculptural lines, and precision-tailored exhaust trims.
Buyers can select from a palette of new exterior finishes, including Horizon Blue, Grenadine Red, and Ascari Blue, or opt for bespoke Audi exclusive colours to create a more personal statement.
A Digital and Human-Centric Interior
Inside, the new A5 Sedan introduces a seamlessly connected, driver-focused environment. The centrepiece is the Audi MMI panoramic “Digital Stage”, combining a curved 14.5-inch central touchscreen with an 11.9-inch virtual cockpit plus. Together, they offer intuitive interaction through touch, customisable layouts, and refined haptic feedback.
A reimagined head-up display adds 3D driver assistance visualisations, even identifying pedestrians, cyclists and vehicles in real-time. Passengers benefit from an optional 10.9-inch co-driver display, privacy-shielded from the driver’s view, while ambient lighting in 30 selectable colours creates a tailored cabin atmosphere.
Audi’s latest infotainment system is powered by Android Automotive, with direct access to the Audi Application Store for apps such as YouTube, eliminating the need for smartphone mirroring. The enhanced Audi assistant, now integrated with ChatGPT, seamlessly manages vehicle functions, infotainment, and natural language queries with contextual intelligence.
For audiophiles, two levels of the Bang & Olufsen 3D sound system are available, including a 20-speaker configuration with integrated headrest speakers, delivering immersive audio precision on every journey.
A panoramic glass sunroof with switchable transparency, using polymer-dispersed liquid crystal (PDLC) technology, adds an extra layer of modernity – balancing light, heat and privacy.
Precision Engineering Meets Everyday Versatility
Beneath its refined exterior, the Audi A5 Sedan offers a choice of two 2.0 TFSI engines, paired with a seven-speed S tronic dual-clutch transmission:
- 146 kW / 340 Nm with front-wheel drive
- 200 kW / 400 Nm with quattro all-wheel drive
The quattro model introduces torque vectoring for heightened agility, with adaptive damping available in the Tech pro package. Drivers can tailor their experience via Audi drive select, switching effortlessly between comfort and dynamic modes.
Four Distinctive South African Derivatives
The A5 Sedan arrives in South Africa in four well-equipped derivatives, all featuring S line styling as standard:
- Audi A5 Sedan TFSI 146 kW S line
- Audi A5 Sedan TFSI 146 kW Black Edition
- Audi A5 Sedan TFSI 200 kW quattro S line
- Audi A5 Sedan TFSI 200 kW quattro Black Edition
Standard highlights include LED headlights pro, 19-inch wheels, S sport suspension, adaptive cruise control, park assist plus, 3-zone climate control, and MMI Navigation plus with Audi connect. The Black Edition adds distinctive gloss black detailing, unique alloys, red brake calipers, and darkened rear glass.
Lighting Technology That Defines the Future
The A5 continues Audi’s leadership in lighting, offering Matrix LED headlights and second-generation digital OLED rear lights with up to eight selectable light signatures. Advanced safety innovations, such as proximity detection and car-to-x communication, provide enhanced visibility and awareness in critical situations.
Premium Space, Everyday Practicality
Measuring 4,829 mm in length and 1,444 mm in height, the A5 Sedan combines a sleek profile with generous space. A 445-litre boot, power-operated tailgate, and split-folding rear seats ensure versatility for both business and leisure.
Pricing and Availability
The all-new Audi A5 Sedan is now available at Audi Dealerships nationwide:
- Audi A5 Sedan TFSI 146 kW S line – R 1,123,000
- Audi A5 Sedan TFSI 146 kW Black Edition – R 1,166,800
- Audi A5 Sedan TFSI 200 kW quattro S line – R 1,238,000
- Audi A5 Sedan TFSI 200 kW quattro Black Edition – R 1,281,800
All models include a 5-year/100,000 km Audi Freeway Plan and tailored financial services solutions through Audi Assured.
A Confident Step Forward
With its blend of progressive design, intelligent technology, and refined performance, the new Audi A5 Sedan stands as a confident evolution of a much-loved nameplate. Elegant yet assertive, digital yet human, it is unmistakably Audi – and poised to set new benchmarks in the midsize luxury segment.
