Suzuki GB PLC has partnered with Baylis Group to establish a cutting-edge dealership in Cheltenham, Gloucestershire. Situated at Meteor Business Park in Staverton, the state-of-the-art facility is set to redefine automotive retail in the area, providing an exceptional range of vehicles and customer service.
A New Chapter for Baylis Group and Suzuki
The new dealership showcases Suzuki’s award-winning portfolio of new and used vehicles, including the highly anticipated e Vitara, Suzuki’s first electric model, which is set to launch this year. With access to over 500 used cars in group stock, customers can enjoy an expansive selection tailored to a variety of needs and preferences.
This strategic partnership marks Baylis Group’s entry into the Suzuki network, a move welcomed by Suzuki GB PLC. Dale Wyatt, Director Automobile at Suzuki GB PLC, expressed enthusiasm about the collaboration, stating:
“We are delighted to welcome Baylis Group to the Suzuki network. This new dealership will provide customers with even greater access to our award-winning range of vehicles. We are confident that Baylis Group will deliver exceptional customer service and provide residents in Cheltenham and Gloucester with a great buying experience.”

Driving Local Impact
The dealership is not just a hub for automotive excellence but also a boost for the local economy. It has created up to 15 new jobs, offering opportunities for skilled professionals in Cheltenham and Gloucester.
Andy Robbins, Director at Baylis Group, highlighted the significance of this milestone:
“We are excited to have now opened our new Suzuki dealership in Cheltenham. This is a fantastic opportunity for us to bring the Suzuki brand to a wider audience in the area, expanding our offering across the South West. Suzuki customers will be pleased to see some familiar faces as we have employed a few of the previous Suzuki dealer staff at the new dealership. We look forward to welcoming customers to our new showroom.”
A Commitment to Excellence
Baylis Group’s longstanding reputation for quality and customer-centricity aligns seamlessly with Suzuki’s dedication to delivering innovative, reliable vehicles. The new dealership promises to offer a personalised buying experience, ensuring customers find the perfect vehicle to match their lifestyle.
Whether you’re seeking a stylish and practical family car or exploring Suzuki’s eco-friendly innovations like the e Vitara, the Cheltenham dealership is designed to meet and exceed expectations.
Visit the New Baylis Suzuki Dealership
The Baylis Suzuki dealership at Meteor Business Park is now open, ready to welcome customers from Cheltenham, Gloucester, and beyond. Explore the latest Suzuki models, browse the extensive used car inventory, or consult the expert staff for guidance.
For more information, visit: www.baylis.uk.com.



