MIDRAND, August 29, 2024 – Stellantis South Africa is taking significant steps to expand its multifranchise dealer network in the Eastern Cape, now bringing two iconic automotive brands, FIAT and Jeep®, to the well-established Meyers Motors Group in East London. This strategic move underscores Stellantis’ commitment to enhancing customer experience and broadening accessibility for some of the most recognized names in motoring.
With a heritage dating back to 1931, Meyers Motors is a respected name in the Eastern Cape, known for its enduring dedication to quality service and a robust network of dealerships. Already representing brands like Opel, PEUGEOT, and Citroën, the inclusion of FIAT and Jeep® reinforces Meyers Motors’ standing as a comprehensive automotive destination. This expansion not only adds to the variety of Stellantis brands available but also strengthens the group’s reach across key locations in East London, King Williams Town, Queenstown, and Mthatha.
A Milestone in Stellantis’ South African Growth Strategy
The latest development marks a crucial milestone in Stellantis’ growth strategy within South Africa. By reinforcing its dealer network, Stellantis continues to position itself as a dominant force in the South African automotive sector, aiming to deliver unparalleled quality and innovation to its growing customer base.
“By broadening our collaboration with Meyers Motors, we’re not only enhancing our footprint but ensuring that our customers in the Eastern Cape have enhanced access to the superior service and product excellence that FIAT and Jeep® represent,” said Mike Whitfield, Managing Director of Stellantis South Africa. This addition to the Meyers Motors family promises customers an exceptional journey from the moment they step into the showroom, with personalized service and tailored solutions for every automotive need.

Elevated Customer Experience Through the Stellantis Customer Care Pledge
Stellantis’ Customer Care Pledge is central to the customer experience at Meyers Motors, ensuring every vehicle purchase is backed by a comprehensive 5-year/100,000km warranty, mobility guarantees, and optional roadside assistance packages. These offerings align with Stellantis’ dedication to delivering peace of mind and a premium ownership experience, allowing customers to enjoy the open road with confidence.
This commitment to quality service and customer satisfaction mirrors Stellantis’ broader vision of redefining automotive ownership. By choosing Meyers Motors, FIAT and Jeep® customers can expect seamless, reliable service supported by a team that prioritizes their needs and delivers at every touchpoint.
Welcoming FIAT and Jeep® Customers to Meyers Motors in East London
Located conveniently at the corner of Bonza Bay Road and the N6 in Motor City East London, Meyers Motors offers a modern, welcoming environment with customer-centric amenities, including complimentary WiFi and refreshments in comfortable waiting areas. With its attentive staff and well-appointed facilities, Meyers Motors is prepared to provide FIAT and Jeep® customers with the high standards of service they expect from these premium brands.
As Stellantis continues to grow in the region, the expansion in the Eastern Cape with Meyers Motors underscores the company’s commitment to making its vehicles more accessible to South African motorists. This move not only broadens Stellantis’ reach but reinforces its reputation as a leader in the automotive sector, bringing world-class service and celebrated brands closer to customers throughout the region.
For more information on the latest news, offers, and service options, visit www.meyersmotors.co.za.










