London, 12 March 2025 – Less than six months after launching OMODA in September 2024 and just three months since the arrival of JAECOO in January 2025, OMODA&JAECOO UK has already made a significant impact in the UK automotive market. The latest figures from the Society of Motor Manufacturers and Traders (SMMT) reveal that OMODA&JAECOO has registered a total of 2,561 vehicles so far this year, positioning itself as one of the most successful new market entrants.
OMODA has achieved 1,112 registrations in 2025, including both the petrol-powered OMODA 5 and the all-electric OMODA E5. Meanwhile, JAECOO, which debuted with the luxurious and versatile JAECOO 7 SUV, has registered an impressive 1,449 units since its launch. This success is not only a testament to the strength of the OMODA and JAECOO brands but also highlights their competitive positioning against established legacy manufacturers and EV-centric original equipment manufacturers (OEMs).
Victor Zhang, UK Director of OMODA&JAECOO, commented on the strong performance: “We have become the most successful OMODA&JAECOO new market introduction by volume. Based on the current figures from SMMT for 2025, we are well on track to exceed our total of 3,383 registrations from August to December 2024 by the end of Q1 2025.”
Zhang continued: “Achieving this level of success in such a short time requires a strong team, an expanding dealer network, and vehicles that are competitively priced for both private and fleet markets. Our success is just the beginning, and we will continue to grow our UK presence, dealer network, and vehicle lineup throughout 2025 and beyond.”
The Power of Product, Pricing, and Dealer Network
At the core of OMODA&JAECOO’s success is their compelling product lineup, with models such as the OMODA 5, OMODA E5, and JAECOO 7 offering UK customers a mix of performance, style, and value. A key factor in their impressive market penetration is the brand’s competitive pricing structure, with strong consumer incentives such as 0% finance offers on the OMODA E5 and OMODA 5 Comfort and Noble models. This has been a major pull for buyers, particularly those seeking affordable electric vehicles.
The OMODA E5’s electric offering is particularly noteworthy, as SMMT data shows one in four new car registrations in the UK is now an electric vehicle. With OMODA&JAECOO’s commitment to affordability and sustainability, the 0% finance deal on the OMODA E5 positions the brand to take full advantage of the rapidly expanding electric vehicle (EV) market.
OMODA&JAECOO’s UK success is further reinforced by its expanding dealer network, which now boasts 72 locations across the country, with plans to grow this number to over 80 by Q3 2025. This growing footprint is key to ensuring the brands’ increasing market presence and ability to meet rising demand.
Large UK retailer groups such as Arnold Clark, Allen Motor Group, Desira, Listers, M53 Motors, and RRG Group Ltd have played a vital role in raising awareness of both OMODA and JAECOO, positioning these brands strongly for continued growth throughout the year.
Expanding the Model Range: What’s Next for 2025
OMODA&JAECOO’s expansion in the UK market will continue in 2025 with the introduction of several new models. The OMODA 9 and OMODA 7 will join the lineup, alongside the JAECOO 5, further strengthening the product offering for UK customers. These vehicles will support the brand’s ongoing growth, bringing even more choice and innovation to the market.
The JAECOO 7, which has been particularly well-received in the UK, will continue to be a key focus for the brand. Customers will also benefit from a competitive 3.9% APR on the JAECOO 7’s Luxury AWD model, offering a premium experience at an attractive price point.
Commitment to Quality and Customer Care
At the heart of OMODA&JAECOO’s approach is a commitment to delivering high-quality vehicles designed specifically for the UK market. The OMODA 5, OMODA E5, and JAECOO 7 are all rigorously tested to meet global safety standards and are backed by a comprehensive seven-year/100,000-mile manufacturer’s warranty as standard.
The company also offers a free roadside assistance programme in partnership with the RAC, covering the OMODA 5 and OMODA E5 for the full duration of the warranty. This service provides customers with peace of mind, ensuring that they are fully supported in their ownership experience.
OMODA&JAECOO’s commitment to providing exceptional value and customer care is further demonstrated by its tailored vehicles, fine-tuned at the company’s European R&D centre in Raunheim, Germany. This ensures that every model is perfectly suited to the needs and preferences of UK customers.
Looking Ahead: OMODA&JAECOO’s Continued Growth in the UK
As OMODA&JAECOO continues to expand its product range and dealer network, the future looks bright for the brand in the UK. The company’s success to date is a testament to its strong product offering, competitive pricing, and growing presence across the country. With new models set to arrive later in 2025 and a focus on providing exceptional customer service, OMODA&JAECOO is poised for sustained growth in the UK market.
As Zhang concludes: “We are just getting started. We will continue to earn our badge here in the UK by living up to our ‘Value. Every. Thing.’ ethos. Our customers can count on us to deliver high-quality vehicles that are tailored to their needs and backed by a strong aftersales network.”
OMODA&JAECOO’s impressive early success in 2025 is a clear indicator that the brands are on track to become significant players in the UK automotive market. With a compelling product lineup, attractive financing options, and a growing dealer network, the brands are well-positioned to continue their upward trajectory throughout the year and beyond.
