London, 19 June 2025 – Less than a year since first arriving on UK roads, the OMODA 5 has made a major impact – and now, the stylish newcomer has been officially recognised as the Best Value New Car at the 2025 Autotrader Drivers’ Choice Awards.
This prestigious award is particularly meaningful because it isn’t handed out by a panel of industry judges. Instead, it’s determined by the real experts: over 225,000 UK car owners, each offering honest, experience-based feedback across 20 lifestyle-focused categories. With its standout looks, generous tech offering, and highly competitive pricing – from just £25,915 OTR* – the OMODA 5 proved to be a clear favourite.
Real-world value, real-world recognition
The OMODA 5 impressed owners by blending bold, coupé-inspired styling with an interior typically associated with far more premium models. Standard features include twin 10.25-inch displays, wireless smartphone integration, and a comprehensive suite of driver assistance systems – tech that rivals many cars in the next segment up.
Powered by a lively turbocharged engine and backed by a seven-year warranty and RAC support, the OMODA 5 delivers on long-term peace of mind, too. While fuel economy sits at a class average, owners consistently praised the vehicle’s road presence, cabin comfort, intuitive controls, and everyday practicality.
Rory Reid, Autotrader’s YouTube Director, commented:
“It’s not hard to see why the OMODA 5 is winning over buyers looking for the best ‘bang for their buck’. As well as some fantastic top-level features offered as standard, along with a very generous warranty, at such a reasonable price point, I can understand why it got such rave reviews. One owner told us: ‘It represents excellent value, especially with its 7-year warranty…The interior is really stylish, it’s practical, and easy to use and control. Frankly, it’s brilliant.’ Congratulations, OMODA, for a thoroughly deserved win.”
A strategy that resonates
Victor Zhang, UK Country Director for OMODA UK, accepted the award on behalf of the brand:
“When OMODA launched less than 12 months ago, we thoroughly researched the UK market to understand what UK buyers wanted from a value-centric, mid-size SUV, and adapted the pricing and specification to ensure it’d deliver. Today, collecting the ‘Best Value New Car’ award, I stand proud with our team, and with our Value. Every. Thing. ethos. It works, and resonates.”
As new-car buyers become more discerning in a cost-conscious market, the success of the OMODA 5 highlights just how powerful great design, real-world usability, and exceptional value can be. This accolade not only marks a major milestone for the brand, but also signals a shift in what buyers now expect from a modern SUV.
*All prices correct as of June 2025. OTR = On The Road.
