MG’s Electric Icons to Lead 100th Anniversary Celebrations at Salon Privé 2024

MG’s Electric Icons to Lead 100th Anniversary Celebrations at Salon Privé 2024

As MG Motor celebrates its centenary, the iconic British brand is set to make a grand statement at Salon Privé 2024. Held at the prestigious Blenheim Palace from August 28th to 31st, this year’s event will feature a stunning display of MG’s latest innovations, led by the debut of the highly anticipated MG Cyber GTS […]

By Breyten Odendaal23 August 20244 min read

As MG Motor celebrates its centenary, the iconic British brand is set to make a grand statement at Salon Privé 2024. Held at the prestigious Blenheim Palace from August 28th to 31st, this year’s event will feature a stunning display of MG’s latest innovations, led by the debut of the highly anticipated MG Cyber GTS Concept and the thrilling MG Cyberster roadster.

The MG Cyber GTS Concept, making one of its first public appearances, is the embodiment of MG’s rich heritage fused with cutting-edge electric vehicle (EV) technology. This sleek, British Racing Green coupe is a modern homage to the legendary MGC GTS Sebring, a car that achieved MG’s best-ever factory result at the 12 Hours of Sebring in 1968. The original MGC GTS Sebring, affectionately known as ‘Mable,’ was driven by motorsport legends Paddy Hopkirk and Andrew Hedges, securing an impressive 10th place overall. The new Cyber GTS Concept captures the spirit of this historic racer, while pushing the boundaries of what an MG can be in the EV era.

Though MG has yet to reveal the full technical details of the Cyber GTS Concept, the anticipation surrounding its potential is palpable. The concept is not just a nod to the past but a bold statement of the brand’s future in high-performance electric vehicles. MG hints that the Cyber GTS Concept could pave the way for a new GTS model in the electric era, building on the success of the MG Cyberster—the world’s first open-top EV two-seater to go into production.

Mgs Electric Icons To Lead 100th Anniversary Celebrations At Salon Prive 2024

Joining the Cyber GTS Concept at Salon Privé is the MG Cyberster roadster, fresh off its arrival in showrooms earlier this August. This electrifying roadster has already garnered rave reviews for its performance and design, and it promises to be a highlight for visitors to the event. Available in both single motor and dual motor configurations, the Cyberster offers a driving range of up to 316 miles thanks to its 77kWh battery. The dual motor version, the Cyberster GT, delivers a blistering 503bhp, propelling it from 0-62mph in just 3.2 seconds. Remarkably, despite its high performance, the Cyberster remains accessible, with prices starting at just £54,995.

David Bagley, Director of Salon Privé, expressed his enthusiasm for MG’s participation in this year’s event. “MG is a much-loved brand by so many Salon Privé enthusiasts, and I’m delighted we’re able to help continue its 100th anniversary celebrations in the regal grounds of Blenheim Palace. I’m eagerly looking forward to showcasing the fabulous new MG Cyber GTS Concept, one of the first times it will be shown in public since its world debut earlier this summer. It’s great to also showcase the MG Cyberster roadster, which is now arriving in showrooms after receiving rave reviews in the press. I’m certain our guests will enjoy helping continue MG’s 100th anniversary celebrations in style at Salon Privé 2024,” he said.

For those attending Salon Privé, there will also be the exclusive opportunity to test drive the MG Cyberster and the all-new MG HS from Wednesday, August 28th to Friday, August 30th. Test drive slots are limited, so be sure to visit the MG stand early to secure your chance to experience these remarkable vehicles firsthand.

As MG marks 100 years of automotive excellence, its presence at Salon Privé 2024 is a testament to the brand’s enduring legacy and its exciting future. The combination of historic celebration and futuristic innovation promises to make this an unforgettable showcase for MG and automotive enthusiasts alike.

Comments

Sign in to comment.Sign in

No comments yet. Be the first to share your thoughts.

MG Motor Hits One Million Sales in Europe, Cementing Its Electric and Hybrid Leadership
67
4
ArticleFebruary 19, 2026

MG Motor Hits One Million Sales in Europe, Cementing Its Electric and Hybrid Leadership

MG Motor has reached a historic milestone, delivering its one millionth customer car in Europe. Since returning to the UK in 2011 with the MG6, the iconic British brand has steadily grown its footprint across the continent, now represented in 34 markets with over 1,300 dealer partners. A driving force behind MG’s European ascent has […]

MG UK Boosts Customer Support with Uncapped Courtesy Cars
29
1
ArticleFebruary 2, 2026

MG UK Boosts Customer Support with Uncapped Courtesy Cars

MG Motor UK is sharpening its focus on what happens after the sale, rolling out a significantly enhanced customer support offering designed to remove friction, reduce downtime and add reassurance to everyday ownership. At the centre of this move is an expanded MG Assistance package that now guarantees customers access to a like-for-like MG courtesy […]

Double Luck at the SA Senior Open: Two Holes-in-One Celebrate Championship Golf at Plettenberg Bay
24
1
ArticleJanuary 28, 2026

Double Luck at the SA Senior Open: Two Holes-in-One Celebrate Championship Golf at Plettenberg Bay

Plettenberg Bay, 28 January 2026 – The picturesque Plettenberg Bay Country Club once again played host to the South African Senior Open from 10–12 December 2025, delivering a week of thrilling golf action along the Garden Route. The tournament reached a spectacular climax as Doug McGuidgan clinched the 2025 Senior Open title, marking another memorable […]

MG Motor Accelerates Across Europe With Record Growth and EV Milestones
29
1,699
ArticleJanuary 19, 2026

MG Motor Accelerates Across Europe With Record Growth and EV Milestones

MG Motor closed 2025 with clear momentum, delivering a year defined by strong sales growth, major electrification milestones and rising influence across Europe’s most competitive automotive markets. With 300,000 vehicles sold across Europe for the first time and the delivery of its 100,000th electric vehicle in the UK, the brand capped a near 30 percent […]

MG Delivers Its 100,000th EV in the UK as Brand Charges Into a Bold New Era
15
2,132
ArticleNovember 10, 2025

MG Delivers Its 100,000th EV in the UK as Brand Charges Into a Bold New Era

MG Motor UK has reached a major milestone in its transition from British sports car icon to one of the country’s most influential electric vehicle brands. On 31 October, the company officially handed over its 100,000th EV to a UK customer — a landmark moment that highlights both the brand’s rapid momentum and the wider […]

MG Motor UK Strengthens Domestic Operations with New State-of-the-Art Parts Hub
10
0
ArticleNovember 3, 2025

MG Motor UK Strengthens Domestic Operations with New State-of-the-Art Parts Hub

MG Motor UK is accelerating its commitment to customers and retailers alike with the launch of a cutting-edge warehousing and parts distribution centre in Daventry, Northamptonshire. The new 15,000 m² facility represents a major milestone in the brand’s UK expansion and underscores MG’s focus on efficiency, service excellence, and innovation. The Northamptonshire hub, which initially […]

MG Motor UK Champions Government’s Electric Car Grant with New £1,500 Boost for Private EV Buyers
4
0
ArticleJuly 22, 2025

MG Motor UK Champions Government’s Electric Car Grant with New £1,500 Boost for Private EV Buyers

MG Motor UK has reaffirmed its unwavering commitment to a sustainable future by applauding the UK Government’s latest Electric Car Grant initiative. As a brand long synonymous with delivering exceptional value in the electric vehicle (EV) sector, MG has announced an immediate and impactful response: a £1,500 grant for all private buyers of its award-winning […]

MG Motor UK Achieves Strongest First Quarter Sales in 2025
47,129
3,289
ArticleApril 7, 2025

MG Motor UK Achieves Strongest First Quarter Sales in 2025

MG Motor UK has marked a major milestone in its growth journey, recording its strongest-ever start to the year with 24,641 customer deliveries in the first quarter of 2025. This impressive achievement represents a 6.5 percent increase in registrations compared to the same period in 2024, with March particularly standing out, witnessing a notable surge […]

MG Motor UK Confirms Spring 2025 Debut of the MGS5 EV: A Game-Changer in Electric Motoring
14,337
1,559
ArticleMarch 3, 2025

MG Motor UK Confirms Spring 2025 Debut of the MGS5 EV: A Game-Changer in Electric Motoring

MG Motor UK has officially unveiled the upcoming MGS5 EV, scheduled for release in Spring 2025, marking a pivotal moment in the brand’s evolution within the electric vehicle (EV) sector. Building on the success of the celebrated MG4 hatchback, the MGS5 EV combines dynamic performance, cutting-edge technology, and unbeatable value, cementing MG’s place as a […]

MG in Motion: A New Chapter for an Iconic Brand in South Africa
43,826
3,388
ArticleJanuary 7, 2025

MG in Motion: A New Chapter for an Iconic Brand in South Africa

The countdown has officially begun. One of the most highly anticipated automotive events of the year is fast approaching: the introduction of MG to South Africa. For a brand with over a century of history, this moment signals a new chapter in an ongoing evolution of innovation, design, and commitment. In 2024, MG celebrated the […]

MG offers even more at Geneva 2024
0
0
ArticleFebruary 26, 2024

MG offers even more at Geneva 2024

In addition to the global debut of the all-new MG3 Hybrid+, MG is offering even more at the 2024 Geneva Motor Show. Today, MG is releasing new details of its highly anticipated Cyberster convertible at Geneva with the dramatic EV’s headline power and performance figures and striking colour options confirmed for the first time. The […]

MG proud to present IM at the 2024 Geneva show
8
0
ArticleFebruary 21, 2024

MG proud to present IM at the 2024 Geneva show

Alongside the world premiere of the all new MG3 Hybrid, there will be another global debut at the 2024 Geneva show from IM. IM stands for Intelligent Mobility: it is the new intelligent BEV brand from MG’s parent company and will explore new possibilities to deliver an exciting driving experience. The IM L6 saloon will […]