24 February 2025, Milton Keynes, United Kingdom – Mercedes-Benz UK has made an impressive start to 2025, achieving a 15 percent increase in new vehicle registrations in January compared to the same period last year. With 6,361 units registered, Mercedes-Benz continues to make strides in an evolving market, positioning itself as a key player in both the luxury and electric vehicle sectors.
The company’s continued success is largely driven by the growing demand for electric vehicles (BEVs), which accounted for over a third of the registrations in January. This surge in electric sales has cemented Mercedes-Benz’s position as the second-largest BEV manufacturer in the UK for the month. With this strong beginning, the brand is poised to set the tone for an exciting and transformative year ahead.
New CLA and Cutting-Edge Electric Vehicles
Mercedes-Benz UK is poised to unveil the highly anticipated new CLA, the first vehicle built on the innovative Mercedes-Benz Modular Architecture (MMA). This upcoming model promises to set new standards in terms of driving range, efficiency, and charging speed. Customers will be able to choose between an advanced electric drivetrain or a cutting-edge electrified combustion engine, making the CLA an essential model in the brand’s pursuit of both sustainability and performance.
Expanding the Mercedes-AMG GT Coupé Line-Up
In a move that reflects the brand’s commitment to delivering high-performance vehicles to the UK market, Mercedes-Benz has expanded its AMG GT Coupé range. The introduction of the AMG GT 43, GT 55, and GT 63 PRO now allows customers to choose from a broader selection of powerful models, which are available to order starting at £101,695, £143,605, and £176,605 respectively.
The GT 43 is powered by a 2.0-litre four-cylinder turbocharged engine, delivering 421 hp and achieving a top speed of 174 mph. For those seeking even more power, the GT 55 and GT 63 PRO models come equipped with a 4.0-litre V8 biturbo engine, producing 476 hp and 612 hp respectively. These models combine exhilarating performance with sleek, aerodynamic design, allowing for faster lap times and a thrilling driving experience both on and off the track.
Urban Edition Expands to EQA and EQB
Building on the success of the Urban Edition specification introduced for models such as the C-Class, E-Class, GLC, and GLE, Mercedes-Benz is now extending this offering to the EQA and EQB. Both models are now available with AMG-inspired styling features, including the Night Package, black 20-inch AMG alloy wheels, and illuminated star-pattern trim. The EQA and EQB Urban Editions are available to order from £51,960 and £55,010 respectively, delivering a bold aesthetic without compromising on performance.
MANUFAKTUR Programme Enhances S-Class Personalisation
Mercedes-Benz has also enhanced its MANUFAKTUR Exclusive programme for the 2025 S-Class range, which now offers customers a choice of 50 additional paint colours. This expanded palette includes gloss, solid, and matte Magno finishes, allowing S-Class owners to further personalise their vehicles. The MANUFAKTUR programme will also be extended to other top-end models in the coming months, providing even greater scope for customisation.
Tailored Driving Experience for BEV Owners
To further enhance the electric ownership experience, Mercedes-Benz UK is offering all BEV customers a bespoke driving experience at Mercedes-Benz World in Weybridge, Surrey. This complimentary session is designed to help owners make the most of their new electric vehicle, providing hands-on training on handling circuits and low-friction surfaces, and empowering drivers with a deeper understanding of their vehicle’s capabilities.
Mercedes-AMG GLE 53 HYBRID: Performance Meets Sustainability
The new Mercedes-AMG GLE 53 HYBRID, now available to order in the UK, marks a significant step in Mercedes-AMG’s hybrid vehicle offerings. Combining a 3.0-litre in-line six-cylinder engine with a 100 kW electric motor, the GLE 53 HYBRID delivers a total output of 544 hp and 750 Nm of torque. Capable of an electric range of up to 56 miles, this PHEV offers an electrifying driving experience with the ability to travel at speeds of up to 87 mph purely on electric power. The GLE 53 HYBRID is priced from £94,360, with a 60 kW DC charger allowing for a quick recharge of the battery in just 20 minutes.
Electric G-Class Now Available in AMG Line Premium Plus
After the success of the EDITION ONE launch model, the electric Mercedes-Benz G-Class is now available in the UK in AMG Line Premium Plus specification. Customers can now order the G-Class with the same range of colours, upholstery, and options available for its combustion counterparts. As a unique feature, the electric G-Class can be specified with the distinctive Design Box instead of the traditional spare wheel at no additional cost. Prices for the electric G-Class start from £154,810, further reinforcing Mercedes-Benz’s commitment to blending luxury, performance, and sustainability.
Mercedes-Benz UK’s strong start to 2025, paired with its expanded vehicle lineup and innovative customer offerings, is a clear signal of the brand’s commitment to leading the way in both the luxury and electric vehicle markets. As more exciting developments unfold in the coming months, Mercedes-Benz is poised to maintain its position as a dominant force in the automotive industry.
