London, England – June 24, 2024 – Broad Arrow Auctions, a Hagerty company, is set to dazzle collectors and automotive enthusiasts alike with “Petroliana,” an extraordinary online auction featuring over 200 pieces of meticulously curated petroliana and memorabilia. Scheduled from July 14th to 28th, 2024, this event promises a unique opportunity to acquire rare treasures, all presented without reserve from a passionate single-owner collection.
Among the standout lots is the meticulously restored 1963 Bedford CA Dormobile, famously rejuvenated by the experts from TVs Wheeler Dealers. This charming Romany Caravan has undergone a comprehensive modernization, featuring enhancements such as a robust 2.0 engine, automatic transmission, and a striking two-tone paint scheme that echoes its original allure. Inside, the camper boasts retrimmed seats, new cabinets, and a stainless-steel sink, while the iconic red and white Dormobile canopy completes its nostalgic appeal. Estimated at £20,000 to £30,000, this lot is poised to captivate bidders seeking a blend of history and functionality.

Another highlight includes a towering 1.2-meter Michelin Man Figurine, affectionately known as ‘Le Pneu Michelin.’ Originating from the 1894 Lyon Exhibition, this enduring symbol of Bibendum embodies automotive heritage with its impeccable condition, making it a coveted centerpiece for any automotive enthusiast’s space. Expected to fetch between £2,000 and £3,000, this figurine stands as a testament to timeless craftsmanship and French automotive legacy.
Adding to the charm are two separate lots featuring the iconic Esso Extra Motor Oil Boy and Girl Figurines, each standing at 1.2 meters tall and preserved in excellent condition. These beloved characters, synonymous with Esso’s mid-century promotions, evoke nostalgia and collectibility, each estimated at £1,700 to £2,500, ensuring their appeal to collectors of vintage memorabilia.
For aficionados of petroliana, the auction also presents the Atlantic Motor Spirit Petrol Pump, a restored masterpiece embodying the elegance of early 20th-century design. Crafted by Gilbert & Barker, pioneers in gasoline pump innovation since 1911, this dual-cylinder, hand-crank pump stands as both a functional artifact and a striking display of automotive glamour. Estimated at £8,000 to £12,000, this piece offers collectors a chance to own a piece of automotive history reimagined for contemporary admiration.
Matt Coles, Petroliana and Memorabilia Specialist at Broad Arrow, expressed his excitement about the collection, describing it as a culmination of years of dedicated curation. “This auction presents a rare opportunity to acquire exceptional pieces that resonate with automotive enthusiasts worldwide,” Coles remarked. “With all items offered without reserve, collectors and enthusiasts can participate in an engaging online auction that promises both excitement and discovery.”
For more information and to preview the full catalog, visit Broad Arrow Auctions’ official website. Don’t miss your chance to bid on these timeless pieces of automotive history, set to ignite passion and nostalgia in every bidder.














