Mazda UK has celebrated the outstanding performance of its dealer network at the seventh annual All Stars awards, recognising excellence across sales, aftersales, fleet, and used cars. The awards honour dealerships that ranked among the top 25 in Mazda’s 2025 Sales and Aftersales leagues, alongside exceptional individuals who have made a standout contribution over the past year.
Edwards Mazda Kempsey emerged as the top sales dealer, demonstrating excellence across customer satisfaction, renewals, and service loyalty metrics. Romford Mazda secured the number one spot for Aftersales for the third time since the awards began, highlighting consistent dedication to service excellence. Oakmere Mazda Northwich, winners of the overall 2025 Mazda Dealer League, claimed the award for Enquiry Management, while Newport Mazda retained the Mazda Approved Used Car accolade for a remarkable third consecutive year. TW White & Sons Great Bookham was recognised for Parts Performance for the second year running.
Other category winners include RRG Mazda Stockport for Fleet Specialist Dealer, Bourne Road Mazda Crayford for Customer Satisfaction in service, and Magna Mazda Dorchester for Customer Satisfaction in sales. Eden Mazda Taunton, Coventry Mazda, Rockingham Corby, Struans Motors, and Eden Mazda Basingstoke were also recognised across various award categories.
In addition to dealer achievements, nine individual Star Performers were celebrated for their exceptional contributions. Amanda Savage at Vertu Mazda Redditch and Briony Widman at Sandicliffe Nottingham were honoured for their leadership in sales, while Paul Snowball from Stoneacre Newcastle stood out for his exceptional overall performance. Other individual awardees included John Murdoch, Darren Varley, Robert Fulford, Steve Davie, Ben Trainor, and Simon Gurdere.
Laura Brailey, Sales Director at Mazda UK, said: “The Mazda All Stars awards evening is a fantastic opportunity for Mazda UK to celebrate the exceptional performances of our top dealers and star performers across the UK. Delivering consistently strong results across multiple areas over a 12-month period takes focus, resilience, and passion, and this event allows us to recognise and thank everyone who contributes to the success of our brand.”
The awards demonstrate Mazda’s commitment to rewarding excellence within its network, highlighting those dealerships and individuals who deliver outstanding customer experiences and uphold the values of the brand.
Full List of 2025 Mazda All Stars Award Winners:
- Enquiry Management: Oakmere Mazda Northwich
- Parts Performance: TW White & Sons Mazda Great Bookham
- Customer For Life: Coventry Mazda
- Service Loyalty: Rockingham Corby
- Motability Dealer: Struans Motors
- Sales vs Objective: Eden Mazda Taunton
- Fleet Specialist Dealer: RRG Mazda Stockport
- Mazda Local Business Dealer: Eden Mazda Basingstoke
- Mazda Approved Used Car: Newport Mazda
- Customer Satisfaction Service: Bourne Road Crayford
- Customer Satisfaction Sales: Magna Mazda Dorchester
- No.1 Aftersales Dealer: Romford Mazda
- No.1 Sales Dealer: Edwards Mazda Kempsey
Individual Star Performers:
- John Murdoch, Vertu Hamilton
- Paul Snowball, Stoneacre Newcastle
- Darren Varley, Perrys Blackburn
- Briony Widman, Sandicliffe Nottingham
- Amanda Savage, Vertu Mazda Redditch
- Robert Fulford, Donalds Mazda Ipswich
- Steve Davie, Hendy Mazda Eastleigh
- Ben Trainor, Brayley Milton Keynes
- Simon Gurdere, TW White & Sons
The All Stars awards continue to set the benchmark for dealer and individual performance, underscoring Mazda UK’s commitment to excellence across its nationwide network.
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