In an event as mesmerizing as the snow-capped peaks that surround it, Maserati has once again redefined luxury and performance. At THE I.C.E. St. Moritz on 21 February 2025, the Italian marque unveiled not one but two extraordinary creations: the new 490-CV GranCabrio and the one-of-a-kind GranCabrio Trofeo ONE of ONE – THE I.C.E. Each model is a testament to Maserati’s relentless pursuit of perfection, seamlessly blending high-octane performance with open-air elegance.
Unveiling the 490-CV GranCabrio: Italian Grand Touring Redefined
At the heart of this winter showcase was the debut of the 490-CV GranCabrio, a model that epitomizes the spirit of the Italian grand tourer. Building on the heritage of its coupé counterpart, this luxury cabriolet is equipped with a 3.0-litre V6 Nettuno Twin Turbo engine that delivers an electrifying 490 CV. The performance credentials are nothing short of remarkable—accelerating from 0 to 100 km/h in just four seconds and pushing the top speed to an astonishing 300 km/h. Such figures affirm that this GranCabrio is engineered not merely for comfort, but for an adrenaline-fueled experience that delights enthusiasts and connoisseurs alike.
Visually, the car is a masterpiece. Cloaked in the distinctive Verde Giada body colour, it is further accentuated by black brake calipers and a striking wheel design—20-inch fronts paired with 21-inch rears featuring Crio (Imola) diamond-cut gloss black finishes. Inside, luxury abounds with an ice-coloured perforated full-grain leather interior, detailed with the iconic Maserati Trident embroidered on the headrest. The cabin’s ambiance is elevated by a Sonus faber high premium sound system boasting 19 speakers, 3D carbon-fibre finishes, and adaptive full LED headlights with a dark finish, all of which coalesce to deliver an immersive driving experience.
Moreover, the 490-CV GranCabrio is not just about raw power. Standard all-wheel drive (AWD) and air suspension ensure that the performance is complemented by exceptional ride comfort, even in open-air conditions. From its retractable soft top—designed to reveal the picturesque alpine vistas—to the spacious, four-seat layout crafted for long journeys, every detail speaks to Maserati’s commitment to combining sportiness with sophistication. And with orders for the new Sports Exhaust set to open in March at Maserati’s official dealer network, driving enthusiasts can look forward to an even more exhilarating auditory experience that underscores the brand’s racing DNA.
A One-of-a-Kind Masterpiece: GranCabrio Trofeo ONE of ONE – THE I.C.E.
While the 490-CV GranCabrio embodies the essence of Maserati’s heritage, the GranCabrio Trofeo ONE of ONE – THE I.C.E. takes exclusivity to a new level. Created under the prestigious Maserati Fuoriserie customisation programme, this bespoke model is a true collector’s dream. Inspired by the pristine winter environment of St. Moritz, every element of this car has been meticulously crafted to evoke the charm and allure of its icy surroundings.
The exterior of this ultra-exclusive model is adorned in a custom body colour—Ice Liquid tri-coat. This innovative, three-layer paint finish captures the reflective beauty of a frozen lake, imbuing the car with an otherworldly elegance. Complementing this, specific badges, contrasting Gloss White side air intakes, and forged wheels with the signature Astreo design further emphasize its individuality. Gloss blue brake calipers add a subtle yet striking contrast, while the Blue Marine soft top completes the ensemble by revealing an interior of immaculate ice-coloured leather and refined 3D touch carbon-fibre finishes.
Every facet of the GranCabrio Trofeo ONE of ONE is a bold statement of Maserati’s ability to merge luxury with performance. It is a celebration of the brand’s Italian heritage, imbued with a creative flair that transforms automotive design into a form of art. This one-off masterpiece not only stands as a tribute to winter’s beauty but also as a symbol of bespoke craftsmanship, destined to become a coveted icon among collectors.
THE I.C.E. St. Moritz: A Fusion of Culture, Performance, and Alpine Elegance
Set against the dramatic backdrop of Switzerland’s Engadin region, THE I.C.E. is much more than a motorsport event—it is a celebration of the synergy between automotive innovation and cultural spectacle. As the snow blankets the landscape and the frozen lake serves as a natural stage, the event draws in a diverse audience of car enthusiasts, collectors, and aficionados of Italian luxury.
Maserati’s presence at THE I.C.E. is a testament to its enduring legacy. Alongside the GranCabrio range, other models such as the GranTurismo, Grecale, MCXtrema, and the new Maserati GT2 Stradale are on display, each reinforcing the brand’s racing heritage and commitment to performance. Moreover, vintage legends like the Maserati 6CM and Maserati 200 SI make an appearance at the International Concours of Elegance, offering a nostalgic glimpse into the marque’s illustrious past.
This unique convergence of modern innovation and historical reverence creates an atmosphere of pure automotive celebration. Here, under the crisp winter skies of St. Moritz, Maserati has truly “broken the ice,” establishing a new benchmark in grand touring excellence and exclusive craftsmanship.
Conclusion: A New Chapter in Maserati’s Storied Legacy
Maserati’s latest unveilings at THE I.C.E. St. Moritz are more than just new models—they are a declaration of the brand’s commitment to pushing boundaries. The new 490-CV GranCabrio redefines what it means to drive a luxury convertible, marrying blistering performance with the open-air freedom that only a true Italian grand tourer can offer. Meanwhile, the GranCabrio Trofeo ONE of ONE – THE I.C.E. stands as a singular work of art, crafted for those who demand exclusivity without compromise.
As the winter season unfolds, Maserati continues to captivate with its blend of performance, style, and innovation. In a world where every detail counts, these new models not only celebrate the enduring spirit of Italian design but also invite drivers to experience the thrill of uncompromised luxury—on both icy roads and open highways.
Maserati has indeed set a new standard at THE I.C.E., proving that even in the most extreme conditions, passion and performance can coexist in perfect harmony.
