Pretoria, 16 March 2023 – The LEGO Group and Defender are celebrating 75 years of Land Rover with a build-your-own-adventure: the new LEGO® Icons Classic Land Rover Defender 90. The 2,336-piece set is complete with all the accessories for an off-road expedition.
The set has a two-in-one format, allowing builders to create an everyday road-ready model or customise it for adventures.
Defender has racked up 75 years of all-terrain expeditions. Instantly recognisable around the world, it has a unique record of adventure, humanitarian aid and hard work.
The 32cm-long LEGO model reflects this with accessories including a roof rack, raised air intake, front bumper with working winch, side rails and toolbox, plus traction plates for crossing mud and sand. It also has working steering and suspension, opening doors and bonnet and an interior with details based on the full-size Classic Defender.
Paul Barritt, Director of Land Rover Classic, said: “Defender is synonymous with adventure and this new LEGO set is a perfect way to capture the spirit of an incomparable, unstoppable automotive icon, whilst also sharing the playful side of the vehicle.”
Kurt Kristiansen, LEGO Design Master, said: “Bringing the Classic Defender to life in bricks was no easy challenge. Defender can take you anywhere, so during the design process we wanted to infuse the set with that sense of adventure. We can’t wait to see fans’ reactions.”
To launch the set, the LEGO Group placed a real Classic Defender in the Scottish Highlands and used it to house the hardest-to-reach LEGO Store in the world. That was the scene for a challenge, with adventurers Raha Moharrak and Aldo Kane racing to be the first to find and build the new set. Watch the film at www.lego.com/Defender
The LEGO Icons Classic Land Rover Defender 90 set is available from 1 April with free-to-join LEGO VIP access, and from 4 April in LEGO stores and online at www.lego.com/Defender. The set will be available through Land Rover retail channels from 1 July and is priced at R3999 in South Africa.
