Kia continues to cement its reputation as a leading force in the automotive industry, winning three prestigious accolades at the 2025 What Car? Car of the Year Awards. The brand’s achievements include the Kia EV3 being named ‘Best Small Electric SUV,’ the Kia Sportage claiming ‘Best Family SUV’ for an impressive third consecutive year, and the hotly anticipated Kia EV4 earning the coveted ‘Readers’ Choice’ award. These wins further underscore Kia’s commitment to innovation, quality, and customer appeal.
Kia EV3: ‘Best Small Electric SUV’
The Kia EV3, the brand’s most affordable electric vehicle to date, took the spotlight as ‘Best Small Electric SUV.’ First delivered to customers in Q4 2024, the EV3 has quickly established itself as a class leader with its spacious interior, innovative technology, and impressive range of up to 375 miles on a single charge. Its regenerative braking system and active air flap technology optimize efficiency, making it a standout choice in its segment.
The What Car? judges praised the EV3 for its practicality, stating:
“The EV3 is one of the most practical cars in its class, offering enough passenger and boot space to embarrass some models from the class above. Its excellent driving position and smooth suspension provide a perfect balance of comfort and utility.”
This award adds to the EV3’s growing list of accolades and positions it as a key player in Kia’s expanding electric lineup.
Kia Sportage: ‘Best Family SUV’
For the third year running, the Kia Sportage has earned the title of ‘Best Family SUV,’ a testament to its enduring appeal among families. Combining comfort, practicality, and value, the fifth-generation Sportage continues to impress both critics and consumers.
The judging panel highlighted its all-rounder qualities, noting:
“The fact that this is the third year in a row that the Sportage has won this award shows what a brilliant all-rounder it is. It strikes a fantastic balance between comfort and control, with a smart, practical interior. And yet the Sportage remains very temptingly priced – particularly in its mild-hybrid petrol form.”
In 2024, the Sportage recorded an all-time best sales year with 47,163 units sold in the UK, cementing its position as the nation’s best-selling SUV and second most popular car overall. Its range of efficient, electrified powertrains continues to make it a standout choice for families seeking a reliable and stylish vehicle.
Kia EV4: ‘Readers’ Choice’
As one of the most eagerly awaited vehicles of 2025, the Kia EV4 captured the hearts of the public, winning the ‘Readers’ Choice’ award. This recognition, voted for by What Car? readers, underscores the excitement surrounding Kia’s upcoming electric saloon. With its striking design and innovative features, the EV4 is poised to make a significant impact when it officially launches.
What Car? judges commented:
“The EV4 attracted twice as many votes as the next most popular model, highlighting its appeal and the anticipation for its arrival.”
First unveiled as a concept during Kia’s inaugural ‘EV Day’ in October 2023, the EV4 showcases a bold design language and cutting-edge technology. It follows in the successful footsteps of Kia’s flagship EV models, including the EV6 and EV9.
A Testament to Kia’s Excellence
Paul Philpott, President & CEO of Kia UK, expressed his pride in the brand’s achievements:
“To receive three awards again this year is a great endorsement for the depth and strength of our line-up. The Sportage’s third consecutive win demonstrates its continued excellence, while the EV3 and EV4 highlight our leadership in the electric vehicle market. These accolades are a testament to Kia’s commitment to delivering innovative, high-quality vehicles that resonate with our customers.”
About the What Car? Car of the Year Awards
The What Car? Car of the Year Awards are among the most esteemed honors in the UK automotive industry. Each year, vehicles are rigorously tested on UK roads and at dedicated facilities by a panel of expert road testers. Winners represent the best in their respective categories, reflecting innovation, performance, and value.
With these latest wins, Kia solidifies its position as a brand that continues to push boundaries, offering exceptional vehicles that meet the evolving needs of drivers. As the EV3 and EV4 join the celebrated Sportage in the spotlight, 2025 promises to be another milestone year for Kia.
