KGM Motors UK, formerly known as SsangYong, has announced the latest expansion of its national dealer network with the appointment of Celtic Auto Group as its newest retail partner. Based in Gorseinon, Swansea, Celtic Auto Group brings over a decade of award-winning experience and a customer-first ethos to the growing KGM family.
Established in 2010, Celtic Auto Group has cemented its position as one of South Wales’ leading automotive retailers. Most recently honoured with the “Best in Customer Service” accolade at the prestigious AM Automotive Awards Ceremony, the dealership proudly serves the communities of Swansea, Llanelli, Neath, Port Talbot, and the broader South Wales region.
Tony Sciascia, Managing Director at Celtic Auto Group, expressed enthusiasm for the partnership, stating:
“Joining the KGM network is a fantastic opportunity for us. We’re really excited to bring a fresh, dynamic brand to our customers that we know they will love. It’s a great match for us, and we look forward to many successful years.”

Located on Victoria Road in Gorseinon, the new showroom offers customers access to KGM’s acclaimed range of vehicles. This includes the recently launched KGM Actyon, a bold reinterpretation of the world’s first coupe-style SUV, now available exclusively in the high-spec K50 trim. The Actyon represents KGM’s first all-new model since its January 2024 rebrand, aligning with the marque’s 70th anniversary and underlining its commitment to progressive design and technology.
Alongside the Actyon, visitors can explore the full KGM line-up, including the rugged Rexton and Rexton Commercial, the robust Musso pickup, the practical Korando, the compact Tivoli, and the award-winning Torres and fully-electric Torres EVX. Celtic Auto Group also offers a comprehensive suite of aftersales services—from routine maintenance and MOTs to genuine KGM parts and repairs—ensuring a complete ownership experience under one roof.
Kevin Griffin, Managing Director of KGM Motors UK, commented:
“We’re delighted to welcome Celtic Auto Group to the KGM family. They have a strong local presence and a reputation for putting customers first, which is exactly what we look for in our dealer partners. We’re confident this new partnership will help us reach even more customers across South Wales.”
KGM Motors UK continues to grow its presence across the country, driven by a renewed focus on innovation, customer satisfaction, and value. The addition of Celtic Auto Group marks another milestone in the brand’s evolution and ensures South Wales customers can now enjoy easier access to one of the UK’s most compelling automotive portfolios.
For more information or to arrange a test drive, visit www.kgm-motors.co.uk.


