From humble beginnings as rugged off-road workhorses to becoming the stylish suburban mainstays they are today, SUVs have evolved into the heartbeat of modern family transport. Their commanding presence on the road, generous space, and elevated seating position have made them an irresistible choice for drivers across South Africa.
Despite a slight decline in South Africa’s overall new vehicle market last year, SUVs and crossovers have bucked the trend, growing in popularity to account for nearly half of all passenger vehicle sales in 2024. It’s a trend driven by consumer demand for vehicles that are not only versatile but also reflect their lifestyles—balancing city sophistication with a sense of weekend adventure.
Enter Jetour, a bold new name in the local SUV segment, bringing with it two new models that are making waves: the Jetour Dashing and X70 Plus. Launched last year, these models are carving out a niche for themselves in an already competitive space.
Jetour Dashing: A Confident Urban Adventurer
The Jetour Dashing lives up to its name—sleek, dynamic, and ready to turn heads. This five-seater SUV is engineered for confident motoring across both city streets and light gravel roads, making it a solid choice for those who crave comfort and a touch of flair in equal measure.
Under the bonnet, the Dashing boasts a turbocharged 1.5-litre engine, putting out 115 kW and 230 Nm of torque—a combination that delivers responsive power without compromising on efficiency. Its 6-speed dual-clutch transmission ensures seamless gear shifts, while features like electronic stability control, traction control, and hill-hold assist offer peace of mind in varying driving conditions.
Its elevated stance and sculpted lines give it a sporty, road-ready look, while inside, the Dashing doesn’t skimp on creature comforts. This is an SUV that blends modern aesthetics with practical functionality.
Jetour X70 Plus: Space, Style and Substance
For growing families or those with a penchant for road trips, the Jetour X70 Plus offers a compelling seven-seater solution. Like its sibling, it features front-wheel drive and the same robust 1.5-litre turbocharged engine, but extends its appeal with a roomier interior and added flexibility for passengers and luggage alike.
Whether it’s daily school runs or a cross-country holiday to the coast, the X70 Plus brings comfort and confidence to every journey. With 19-inch alloy wheels, higher ground clearance, and Jetour’s hallmark balance of power and economy, it proves that practical doesn’t have to mean plain.
Both models form part of Jetour’s global Travel+ strategy—an approach that aims to offer smart, affordable mobility without sacrificing design, luxury, or performance. It’s a vision that speaks directly to South African consumers looking for value-packed vehicles that can adapt to a wide variety of lifestyles.
Built for the Everyday and the Escape
What sets Jetour apart is its focus on versatility. These SUVs are equally at home navigating urban sprawl as they are heading off for a weekend retreat in Clarens or a wildlife adventure in the Kruger. With ample boot space for sports gear, camping equipment, or the week’s groceries, these models are thoughtfully equipped for real life.
While the Dashing and X70 Plus are built with light off-road capability in mind, more rugged adventurers might want to keep an eye on what’s next from Jetour. A more off-road-focused model is expected to join the lineup soon, promising even greater versatility.
An SUV for the South African Way of Life
Jetour’s arrival is timely. As local buyers continue to lean into the SUV lifestyle, the Dashing and X70 Plus present strong contenders that speak directly to South Africa’s diverse driving demands—offering space, comfort, and a surprisingly premium feel at a compelling price point.
Whether you’re shuttling kids to weekend soccer matches or heading for a scenic road trip to Cape Town, Jetour’s debut range ensures the journey is as enjoyable as the destination.
