London, 28 November 2022 – Ferrari North Europe is delighted to announce the opening of a brand new, purpose-built dedicated two-storey showroom in Leeds, with long-standing partner JCT600. The new mono-brand dealership features a much larger new and Ferrari Approved showroom, with Ferrari’s latest Corporate Identity, which includes a luxurious customer lounge and community area designed to encourage clients to visit the dealership socially as well as to see the latest Ferrari models or bring their Ferrari to the Aftersales department for its annual service.
The new dealership displays the current Ferrari product range as well as cars from the Ferrari Approved programme over two floors, with further vehicles displayed externally. The spacious Aftersales area also features a 13 bay, high-tech workshop, including a bespoke Classiche area which caters for the maintenance and restoration of Ferrari cars more than 20 years old.
Tom Armstrong, Brand Director for JCT600’s specialist brands says: “We’re proud to build on our long-standing relationship with Ferrari with the opening of this state-of-the-art facility in a high-profile location in Leeds city centre. After more than 40 years of working with the coveted Prancing Horse, it remains one of the most iconic and best-loved marques among enthusiasts around the world and we are enjoying welcoming customers from across the north to this stunning landmark centre.”
Francesco Balli, Regional Manager, Ferrari North Europe, commented: “We have been excited to work with JCT600 on this new showroom for Leeds and the North-East of England, because we know we have many loyal and passionate clients in the area who will truly appreciate the new facilities it offers. It is this passion for the Ferrari brand that allows our valued dealer partners to continue to invest in the brand and we look forward to welcoming both our existing and new clients to the new showroom and workshop very soon.”
