Milton Keynes, United Kingdom – 27 January 2026 – Mercedes-Benz Cars UK today announced the return of Jason Allbutt as Sales Director, effective 1 February 2026. Allbutt rejoins the company from smart UK Automotive Ltd, where he has served as Chief Executive Officer since February 2024.
Allbutt’s career with Mercedes-Benz Cars UK spans more than three decades, beginning as a graduate in 1995. Over the years, he has held senior management roles across finance, sales, product, and planning. In his most recent position at Mercedes-Benz – Head of Product, Planning & smart, appointed in October 2020 – Allbutt played a key role in the successful implementation of the Agency sales model in January 2023.
“Jason has considerable experience and a clear understanding of the Mercedes-Benz UK business and our sales network under the Agency model, which he helped introduce. I am very much looking forward to working closely with Jason, alongside our network partners, to further strengthen our UK sales success,” said Olivier Reppert, Chief Executive Officer and Managing Director, Mercedes-Benz UK.
Reflecting on his return, Allbutt said, “It’s truly exciting to return to the brand where I began my career, especially as we celebrate 140 years of innovation. I’m looking forward to working closely with the whole team, and our network partners, to drive sales of our incredible product line-up and build on our position in the market.”
Allbutt’s return marks a continuation of Mercedes-Benz UK’s commitment to strategic leadership and innovation, reinforcing the brand’s position in a competitive automotive market.






















