London, 4 July 2025 – JAECOO UK is gearing up for an exciting showcase at the 2025 Goodwood Festival of Speed (10–13 July), where it will reveal the JAECOO 5 to the British public for the very first time. The all-new model will take pride of place in the event’s renowned First Glance paddock and is scheduled to participate in the festival’s legendary hill climb, driven by an all-female racing team – underscoring the brand’s progressive approach and celebration of diversity in motorsport.
Following the successful UK launch of the JAECOO brand in January and the strong reception of the larger JAECOO 7 SUV, the JAECOO 5 arrives as the brand’s second UK model, bringing a compelling blend of style, technology and dynamic capability to the highly competitive compact SUV segment. It marks a bold step in JAECOO’s rapidly growing footprint across the country, supported by a robust retail network of over 75 dealerships nationwide.
A Confident All-Rounder for the Modern Explorer
Designed with young professionals, families and adventure-seekers in mind, the JAECOO 5 blends urban sophistication with all-road versatility. Powered by a 1.6-litre turbocharged petrol engine, it delivers confident performance and refined efficiency. Depending on trim level – Pure or Luxury – the JAECOO 5 offers a range of high-spec features that elevate everyday journeys.
The Pure trim comes well-appointed with automatic halogen headlights, level 2 Advanced Driver Assistance Systems (ADAS), a six-speaker SONY audio system, six-way adjustable seats and wireless Apple CarPlay and Android Auto as standard. Meanwhile, the Luxury variant enhances the in-cabin experience with a panoramic roof, upgraded eight-speaker SONY audio system, wireless phone charging, and six-way power adjustable front seats that are both heated and ventilated.
Victor Zhang, Country Director of JAECOO UK, expressed the brand’s excitement ahead of Goodwood:
“Goodwood is a place where the automotive world comes alive – not only through heritage, but through bold ideas and fresh thinking. We can’t wait to return this year with the JAECOO 5, showing the public what our small but mighty SUV can do, on one of the most iconic stages in the world. Supporting events like this is part of our belief in doing things differently, with energy, design, and a genuine connection to the people who love cars.”
Strengthening Brand Presence at Goodwood
The JAECOO 5’s appearance at Goodwood strengthens the brand’s growing relationship with the iconic estate, following its involvement in the 82nd Members’ Meeting earlier this year. JAECOO’s continued participation in the Festival of Speed – both on the hill and behind the scenes – reinforces its ambition to become a long-term fixture in the UK’s premium automotive and cultural landscape.
As part of this year’s engagement, OMODA&JAECOO UK will also supply a fleet of OMODA and JAECOO vehicles to provide VIP transfer services throughout the event, further underlining its commitment to premium customer experiences.
A Confident Future for JAECOO in the UK
As the JAECOO 5 gears up for its public launch, interest is already building across the brand’s dealership network. Final UK specification and pricing will be confirmed shortly, with first customer deliveries expected later this year. Every JAECOO vehicle is backed by a comprehensive seven-year or 100,000-mile warranty – a clear signal of the brand’s confidence in quality and long-term support.
With bold design, smart connectivity, and a focus on customer-centric innovation, the JAECOO 5 is poised to become a standout choice for UK drivers looking for a distinctive compact SUV with a premium edge – and Goodwood is just the beginning.
