Isuzu UK is turning heads this quarter with an offer designed to make driving the nation’s favourite pick-up even more effortless. Throughout the last quarter of 2025, customers purchasing the New Isuzu D-Max V-Cross—the flagship of Isuzu’s multi-award-winning range—can upgrade to the automatic transmission model at no extra cost, a saving of £2,645 (excluding VAT).
Promoted through Isuzu’s nationwide omnichannel campaign, “Shift Over”, the initiative spans digital and physical platforms, inviting drivers to experience the seamless comfort and capability of the D-Max V-Cross Automatic. The campaign positions the automatic upgrade as a step towards a smoother, more relaxed driving experience, whether navigating the daily commute or exploring off-road terrains.
Effortless Driving Meets Proven Capability
The D-Max V-Cross has long been celebrated for its combination of luxury, practicality, and rugged durability. Now, with the complimentary automatic transmission upgrade, the pick-up enhances every journey with refined convenience and comfort. From city streets to countryside tracks, the D-Max V-Cross Automatic transforms driving into an experience defined by ease rather than effort.
Neil Scott, National Sales Manager at Isuzu UK, said:
“The Isuzu D-Max V-Cross is already the standout model in our range, combining refinement with real-world capability. With the new ‘Shift Over’ campaign, we’re giving customers an even better reason to experience the effortless performance of the automatic version. There’s never been a better time to get behind the wheel of a D-Max.”

Attractive Finance Options and Affinity Offers
The “Shift Over” campaign is complemented by a suite of competitive finance options and exclusive affinity-based offers. Members of organisations such as NFU, BASC, NFUS, and UFU can access bespoke deals, ensuring the D-Max V-Cross is not only a practical choice but also an accessible one. Full details on the offers and finance packages are available at Isuzu UK Offers.
Award-Winning Performance
The Isuzu D-Max continues to demonstrate its reliability and strength across the automotive landscape. In 2025 alone, it has earned multiple accolades, including Pick-up Towcar Winner at the Caravan and Motorhome Club Towcar of the Year Awards and Best Diesel Pick-up in Diesel & Eco Car Magazine Diesel Top 50. These awards reaffirm the D-Max’s standing as a capable, durable, and practical pick-up for both work and leisure.
With the “Shift Over” campaign and the complimentary automatic upgrade, Isuzu UK is giving drivers an unparalleled opportunity to experience why the D-Max V-Cross remains a benchmark in the pick-up segment. Effortless driving, award-winning capability, and practical luxury—now more accessible than ever.
















