Isuzu UK is proud to announce its continued sponsorship as the Official Commercial Vehicle Partner for the Scottish Gas Men’s Scottish Cup. This multi-year partnership with the Scottish FA will see Isuzu supporting Scotland’s premier football competition with the provision of a brand-new D-Max pick-up, further solidifying their long-term commitment to promoting Scottish football.
The supplied vehicle, a New-Look Isuzu D-Max Utility, is equipped with a tow bar, 13-pin electrics, and an under-rail load liner, all finished in a striking Splash White colour. This pick-up will significantly enhance operational efficiency at Hampden Park stadium, Scotland’s national football stadium and the venue for the Men’s Scottish Cup final. Renowned for its high load capacity of 1 tonne, the vehicle will enable the transport of heavy materials crucial for stadium preparation. Additionally, the D-Max’s impressive 3.5-tonne towing capacity ensures that even the heaviest machinery can be moved effortlessly on and off the site.
The Scottish Gas Men’s Scottish Cup is consistently a spectacle of excitement and intense competition. Recent finals have underscored this reputation, with Rangers defeating Hearts 2-0 in a dramatic 2022 showdown and Celtic overcoming Inverness Caledonian Thistle 3-1 in 2023. This year featured a riveting final between Celtic and Rangers, their first final encounter in 22 years, which captured widespread attention and media coverage, showcasing the Cup’s ability to deliver unforgettable football drama each season.

Brendan Napier, Commercial Director at Scottish Football Marketing, expressed enthusiasm about the collaboration: “We are delighted with the support from Isuzu UK. The provision of the D-Max Utility vehicle has been invaluable in ensuring Hampden Park is in top condition for our football matches. Isuzu’s commitment to our organisation and Scottish football has made a significant impact.”
Alan Coyle, Isuzu UK Regional Sales Manager, commented on the partnership: “Sponsoring the Scottish Gas Men’s Scottish Cup aligns perfectly with Isuzu’s values of supporting football at all levels – from grassroots to the senior ranks – and the surrounding communities. We have enjoyed our partnership with the Scottish FA so far and are looking forward to extending this relationship by supplying the award-winning D-Max. It’s a pleasure to support such an iconic event and contribute to the success of Scottish football.”
The Scottish Football Association, the governing body for football in Scotland, was founded in 1873 and oversees all aspects of the game from grassroots development to the national teams. The Scottish Gas Men’s Scottish Cup, the world’s oldest Association Football trophy, is known for its rich history and the fierce competition it fosters among Scottish clubs. The tournament provides a platform for teams across all divisions to showcase their talent and passion for the sport, culminating in the prestigious final held at Hampden Park.
Isuzu UK’s partnership with the Scottish FA not only highlights their dedication to supporting football at all levels but also underscores their role in enhancing the operational capabilities of one of Scotland’s most iconic sports venues. With the provision of the D-Max Utility vehicle, Isuzu continues to drive forward the success and excitement of Scottish football.
















