Santa Pod Raceway is excited to announce that Diamondbrite has stepped up as the Official Detailing Partner for the full 2026 season, marking an expansion of the successful collaboration seen throughout 2025. Previously supporting select Show & Shine competitions at headline events, Diamondbrite will now be present at every lifestyle and enthusiast gathering on the Santa Pod calendar, bringing its expertise in vehicle care to participants and spectators alike.
As part of the extended partnership, every Show & Shine entrant will receive a complimentary bottle of Diamondbrite’s Ceramic Glaze, while category winners will be rewarded with exclusive detailing packs featuring premium products that have become trusted by detailers and vehicle owners across the UK. This enhancement underscores the brand’s commitment to performance, presentation, and protection, qualities that have also seen Diamondbrite represented at the highest level of motorsport through its partnerships with BTCC drivers Tom Ingram and Tom Chilton.
A key highlight for 2026 is the permanent availability of Diamondbrite products at Santa Pod’s on-site Garage Shop. This initiative allows competitors, campers, and spectators alike to access professional-grade detailing products throughout the season, including a dedicated range for caravans and motorhomes — an ideal fit for the Raceway’s strong community of weekend visitors who take pride in maintaining their vehicles to the highest standard.
Established in 1992, Diamondbrite is renowned as a leading manufacturer of high-performance vehicle protection and cleaning products. The company continues to innovate in surface protection technology, offering advanced coatings and detailing solutions for cars, motorcycles, marine craft, caravans, and motorhomes across the UK and internationally.
Lance Boseley, Marketing Director at Diamondbrite, said, “Building on the success of last season, we’re proud to expand our partnership with Santa Pod Raceway and become the Official Detailing Partner for 2026. The Show & Shine competitions bring together some of the most passionate vehicle owners in the UK, and we’re excited not only to support the full calendar of events but also to make our products available on-site all season long.”
Caroline Holden, Commercial Manager at Santa Pod Raceway, added, “We’re thrilled that Diamondbrite has chosen to extend and expand their involvement with us for 2026. Their upgraded status as Official Detailing Partner reflects the strength of the relationship and the value they bring to our events. Having their products stocked in our Garage Shop is a fantastic addition.”
From “The Ford Show” and “BMW Show” to “USC” and beyond, Diamondbrite’s presence will now be felt at every qualifying event throughout 2026, ensuring participants have access to premium detailing products and the opportunity to win exclusive prize packages across the season.
