Trailblazer To Be Launched In South Africa In 2012
General Motors South Africa announced today that it will be launching the new Trailblazer into the South African market before the end of this year.
The Trailblazer will be an all new entry for General Motors South Africa in the large Sports Utility Vehicle (SUV) segment of the market, says Malcolm Gauld, Vice-President of Sales and Marketing for General Motors South Africa.
“This great product will further strengthen our Chevrolet product portfolio offering which has rapidly expanded over the past two years. The response from customers has been very favourable with our Chevrolet sales volumes growing by over 50% in 2011 versus 2010.”
The Trailblazer, which is Chevrolet’s toughest and most refined SUV, made its global debut last year at the opening of the Dubai International Motor Show in the Middle East. “We are very excited about the addition of the Trailblazer into our already strong line up of Chevrolet products in the South African market.”
The Trailblazer is a robust seven-seater SUV, providing superior third row seating, exceptional ride comfort and a modern and fresh design.
The vehicle combines the hauling and towing capability of a body-on-frame SUV with the ride comfort and efficiency of a crossover.
Gauld said that the Trailblazer model line-up and pricing would be announced closer to the time of launch.
Chevrolet has recently launched a string of new products, namely the third generation Chevrolet Utility, the Sonic Hatchback (including a diesel model), Sonic Sedan and Captiva Diesel model. “Since its launch in July last year, the Chevrolet Orlando, has already gained a 24% share of the MPV segment,” emphasised Gauld.
