MasterDrive is set to host the third annual Fleet Safety Awards, an event celebrating excellence, innovation, and a steadfast commitment to road safety across industries. The Fleet Safety Awards, a pioneering event in Africa, is devoted to recognising both organisations and individuals who make our roads safer. The awards provide a unique platform to champion those whose efforts exemplify the core values of road safety and drive meaningful change across the region.
Eugene Herbert, CEO of MasterDrive, highlighted the crucial role that the Awards’ headline partners play in amplifying its impact. “It is our pleasure to welcome Santam Heavy Haulage and Castrol back for their second year as headline partners,” says Herbert. “Their continued support is not only a testament to the power of the Awards in effecting change but also reflects the importance of organisations from diverse industries uniting for a common cause—placing road safety as a top priority, irrespective of individual objectives.”
Santam Heavy Haulage, represented by Thuli Manyoha, Executive Head of the Mobility Cluster, stands at the forefront of promoting responsible driving. Manyoha emphasises the alignment between the Fleet Safety Awards and Santam’s commitment to safe road practices, saying, “The Fleet Safety Awards align perfectly with our values, providing an exceptional platform to honour drivers and fleets dedicated to road safety. By participating in these prestigious Awards, we advance our mission to reduce accidents and champion safer driving habits in South Africa.” She noted that the Awards have expanded significantly over the past three years, illustrating their growing impact. This year, the awards aim to feature even more inspiring stories of excellence, innovation, and best practices in road safety.

Castrol Africa’s Marketing Director, Jennifer Heyes, also reflected on the Awards’ evolution. “What began as a niche event has transformed into a significant industry benchmark, recognising and setting new standards for safety practices across fleets.” Heyes remarked on how the Awards resonate with Castrol’s values of safety, innovation, and community engagement. “Our partnership in this initiative allows us to make meaningful strides in road safety, and we hope to inspire other organisations to join us in advancing safety innovations and, ultimately, saving lives.”
With the support of headline partners and the unwavering commitment of those invested in road safety, the Fleet Safety Awards are poised to continue raising the bar in industry standards. Herbert adds, “Entries have been submitted, judging is complete, and results are tallied. All that remains is to award the 2024 winners.”
MasterDrive’s Fleet Safety Awards exemplify what can be achieved when industry leaders unite for a vital cause. As these Awards enter their third year, the recognition of those championing road safety serves as a beacon of progress, a symbol of shared responsibility, and a reminder that safer roads are within reach through dedication, collaboration, and innovation.















