BYD UK has taken another decisive step in reinforcing customer confidence by announcing a strategic partnership with QBE Automotive Protection, introducing Extended Warranty and Service & Maintenance plans for customers nationwide.
The new packages are available immediately and form part of BYD’s broader ambition to deliver a seamless ownership journey that extends well beyond the showroom. As one of the UK’s fastest-growing electrified vehicle brands, BYD continues to invest in long-term customer support, ensuring peace of mind throughout the full lifecycle of its vehicles.
The UK remains a pivotal market for the brand, underpinned by an expanding product portfolio that now spans fully electric and plug-in hybrid models. The current line-up includes the DOLPHIN SURF, DOLPHIN, ATTO 2, ATTO 3, SEAL and SEALION 7, alongside the growing DM-i range featuring the ATTO 2 DM-i, SEAL 6 DM-i and SEAL U DM-i. This breadth of choice has helped accelerate BYD’s momentum, while increasing the importance of robust and reliable aftersales support.
Through its collaboration with QBE Automotive Protection, BYD UK customers gain access to tailored protection plans designed to cover both unexpected repair costs and routine servicing. The Extended Warranty and Service & Maintenance products are structured to deliver comprehensive care and long-term value, aligning with the needs of modern EV and PHEV owners.
Bono Ge, Country Manager of BYD UK, said the partnership reflects the brand’s customer-first philosophy. “At BYD, our mission is to make electric and hybrid mobility accessible, reliable and enjoyable for everyone. Partnering with QBE Automotive Protection allows us to extend that commitment beyond the showroom, ensuring our customers are supported throughout their ownership journey. These new warranty and service plans are a testament to our dedication to quality and customer satisfaction, and we want customers to feel like they are receiving the highest level of care throughout their ownership experience.”
QBE Automotive Protection brings decades of expertise to the partnership. As part of the global QBE Insurance Group, the company is a trusted provider of vehicle protection products for leading automotive brands, with solutions tailored to the evolving demands of electrified mobility.
Antony Powell, General Manager UK – Automotive Protection at QBE, welcomed the collaboration. “We’re proud to partner with BYD UK at such a pivotal moment in their expansion. Our Extended Warranty and Service & Maintenance products are built to support the evolving needs of EV and PHEV owners, and BYD’s innovative vehicle range is a perfect fit.”
The new protection plans will be offered through BYD UK’s authorised retailer network, which is expected to exceed 125 outlets across the country in 2026. Looking ahead, BYD has confirmed it is actively exploring additional customer-focused packages that could complement the Extended Warranty and Service & Maintenance plans as the brand continues to grow its UK presence.
With sales momentum building and its retail footprint expanding, the partnership with QBE Automotive Protection underscores BYD UK’s intent to match rapid growth with equally strong aftersales reassurance, giving customers confidence long after they take delivery of the keys.
