Affalterbach/Las Vegas – Mercedes‑AMG has announced Hollywood icon Brad Pitt as the new face of its upcoming Mercedes‑AMG GT 4‑Door Coupe, signalling the start of an exciting new chapter for the brand. Known for his role in F1® THE MOVIE and his magnetic on-screen presence, Pitt embodies the ambition, performance, and innovative spirit that are at the heart of AMG’s DNA. His partnership with Mercedes‑AMG will shine a spotlight on the GT 4‑Door Coupe, set to make its world premiere in 2026.
To mark the collaboration, Mercedes‑AMG staged a high-octane stunt in Las Vegas that captured the thrill and precision of the new vehicle. Brad Pitt arrives at a valet stand, only to find that the driver of his car is five-time Formula 1® race winner George Russell. Behind the wheel of a camouflaged GT 4‑Door Coupe prototype, Russell pushes the car through its paces, offering a first glimpse of the agility, power, and excitement that the production model promises.
This playful yet electrifying scene underlines AMG’s vision for the future: a performance experience that is both emotionally engaging and technically exceptional. The GT 4‑Door Coupe is the first model to be based on AMG’s all-new high-performance architecture, AMG.EA, which will debut in 2026.
Michael Schiebe, CEO of Mercedes‑AMG GmbH, expressed his enthusiasm:
“We’re thrilled to welcome Brad Pitt to Mercedes‑AMG. His authenticity and his taste for the exceptional perfectly reflect the spirit of our upcoming four-door Coupe. With this new Mercedes‑AMG GT 4‑Door Coupe, we’re redefining performance and creating a truly exciting, unforgettable experience.”
Brad Pitt added,
“I’ve always been a fan of performance – both on screen and behind the wheel. That same dedication to performance and thrill is what defines Mercedes‑AMG and I am proud to be part of this next chapter.”
George Russell also commented on the experience:
“AMG has created something truly special here. I had an incredible day in Vegas with the Mercedes‑AMG GT 4‑Door Coupe prototype. The car feels fantastic, and I’m really impressed with the performance that AMG is bringing to the road. I think fans have something very special to look forward to.”
As Mercedes‑AMG gears up for the world premiere of the GT 4‑Door Coupe in 2026, the partnership with Brad Pitt signals a bold new direction for the brand – one that blends performance, glamour, and the thrill of innovation. The GT 4‑Door Coupe is more than a car; it’s the next evolution in Mercedes‑AMG’s commitment to crafting vehicles that excite and inspire.
