Crewe, 9 October 2025 – Bentley Fragrances continues to redefine modern luxury with the launch of Bentley Become Zenith, the latest addition to its acclaimed Bentley Become collection. Born from a spirit of fearless ambition and discovery, Become Zenith invites wearers to reach new heights, embodying Bentley’s vision of craftsmanship, innovation, and sustainable sophistication.
For the relentless adventurers
Following the success of the original Bentley Become in 2024—which celebrated authenticity and self-expression—Become Zenith takes the narrative further. Designed for individuals who aspire to summit their personal and professional ambitions, this fragrance encourages boldness with purpose and quiet confidence.
Crafted by master perfumer Violaine Collas, renowned for her refined and expressive creations, Become Zenith balances freshness with strength and elegance with depth. The fragrance is a testament to refined ambition, tailored for those who seek to make a statement without saying a word.

The scent
Become Zenith opens with a vibrant and airy burst of violet leaf, harmonised with the sweet spice of cardamom and the indulgent richness of cocoa. At its heart, the fragrance evolves into a compelling blend of soft leather, smoky papyrus, and earthy patchouli gayo, conveying depth and character. A warm, enduring base of vanilla, sublimolide, and ambergris completes the composition, creating a second-skin scent that lingers with understated sophistication.
Fragrance notes:
- Top: Violet Leaf, Cardamom, Cocoa
- Heart: Leather, Papyrus, Patchouli Gayo
- Base: Vanilla, Sublimolide, Ambergris
Design and sustainability
True to Bentley’s commitment to timeless design and responsible luxury, Become Zenith is housed in a sculptural reinterpretation of the original Become bottle, featuring a striking purple gradient that reflects unstoppable energy and ambition. The design also embraces sustainability: the bottle incorporates 11% post-consumer recycled glass, the aluminium cap is 100% recyclable, the gradient finish is biodegradable, and the carton is fully recyclable.
Availability
Bentley Become Zenith Eau de Parfum is available in a 100ml bottle, with recommended retail prices:
- EUR 95
- USD 99
- CHF 95
- GBP 80
With Become Zenith, Bentley Fragrances once again proves that scent is not merely a sensory experience—it is a statement of identity, ambition, and refinement. For those who aim for the summit, Bentley invites you to embrace your journey and rise with confidence.
















