3M PRODUCTS APPEAR ON HIT PROGRAMME WHEELER DEALERS

Fans of the TV programme Wheeler Dealers can now see diversified technology company 3M on their TV screens, as its portfolio of car repair and restoration products feature in the new series of the popular television programme.

By Gerald Ferreira23 November 20114 min read

Fans of the TV programme Wheeler Dealers can now see diversified technology company 3M on their TV screens, as its portfolio of car repair and restoration products feature in the new series of the popular television programme.

3m DeLorean

With 3M’s Automotive Aftermarket Division specialising in consumables used in body repair, Wheeler Dealers began using its range of innovative products, which include abrasives, adhesives, compounds, masking, polishes, sealers and personal protection equipment, on the show a year ago and will continue to feature these in the new series.

Fronted by Mike Brewer and mechanic Edd China, the series sees motor vehicles bought and fixed up on a budget, then sold on for a profit. Produced by Attaboy TV, the programme has become a sensation with car enthusiasts both in the UK and internationally.

Cars appearing in the new series of Wheeler Dealers include a 1957 Chevrolet, a 1969 Karmann Ghia and a 1982 DeLorean.

Andrew Shaw, Head of Production at Attaboy TV, commented: “3M produces industry-recognised products that do the job, and do the job properly. We use the full range of goods day-in and day-out, they’re great.”

Darren Lansley for 3M’s Automotive Aftermarket Division, commented: “It is a real privilege to have our products appear on Wheeler Dealers. The programme demonstrates how 3M’s products can be used for many levels of repair and restoration, confirming our status as one of the premier body repair consumables on the market.”

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