David Brown Automotive delivers first customer Mini eMastered to Simon Cowell
Silverstone, UK (4th October 2023): David Brown Automotive has delivered one of the first customer examples of its recently revealed, all-new, all-electric Mini eMastered to world renowned music mogul and television star, Simon Cowell. The news follows the launch of the Mini eMastered model from David Brown Automotive: a classic Mini remastered as a luxurious, […]
Mini unveils exhibition at London Design Festival, titled ‘Nice to Meet You Again’
To celebrate the launch of the new MINI Cooper Electric, MINI is inviting consumers to explore its ‘Nice to Meet You Again’ immersive installation at London Design Festival, created in collaboration with multi-award-winning artist Morag Myerscough. Offering an exciting new insight into the brand’s vision for the future, the installation celebrates the power of human […]
Mini eMastered by David Brown Automotive
Silverstone, UK (13th September 2023): David Brown Automotive has today announced that it will soon reveal Mini eMastered, an all-electric version of its Mini Remastered model. Mini eMastered is the much-anticipated all-electric powertrain derivative of its Mini Remastered model line-up; known for blending timeless design, technology for everyday use and high levels of luxury and […]
MINI Tiny Forest partnership
MINI UK has planted its 14th Tiny Forest as part of its partnership with Earthwatch Europe, totalling a combined area of 2,844 square metres of new forest across the UK. The tennis-court sized forests each host over 600 native saplings, with evidence showing these spaces can attract over 500 new animal and plant species within […]
Sci-fi comedy PIXELS by Sony Pictures
Munich. Madcap chases, snappy dialogue, spectacular action scenes, old favourites from video games past, hope, heroes and, at the centre of the action, saviours in the guise of four MINI Cooper S 3 door models: that’s what lies in store in the new Sony Pictures film PIXELS, set for release in US cinemas on 24 […]
Mugello to become a hotspot for classic Mini fans
Munich/Scarperia. The classic Mini is a legend on four wheels, and its fans are loyal and love to travel. This year they will be getting together in the northern Italian province of Mugello for the 2013 International Mini Meeting (IMM). A tradition-steeped event held first in 1978 and then at a different venue each year […]
350 BABY Mini’s to race
350 MINI Baby Racers on the way from the Allgäu to the Orient: potentially record-breaking, highly coveted and soon to be owned by children. Munich. Once again, the smallest were the greatest: during their stopover at the Turkish capital of Istanbul, participants of this year’s Allgäu-Orient Rally caused a stir with a spectacular event. They […]
MINI Cape Town drives Design Indaba for the third time
MINI, the originator of the premium small car segment, will once again be the official vehicle supplier to the 2013 Design Indaba, which will take place at the Cape Town International Convention Centre from 27 February to 03 March 2013. MINI will supply 25 MINI Countryman vehicles to be used during the Design Indaba Conference […]
MINI Stunt shows snowboarders how it’s done with the perfect backflip
The successful airbound stunt crowns an already impressive career in extreme sports for Chicherit. The 34-year-old is equally in his element on snow as he is behind the wheel of a rally car. Four times a freestyle skiing world champion, he has also won the French rally championship on two occasions.
Princesses Beatrice and Princesses Eugenie Launch Britain Mini
Two British princesses launch the GREAT Britain MINI Tour in Berlin. MINI accompanies the biggest promotional campaign run by British industry. Munich / Berlin. The MINI John Cooper Works model will be an omnipresent eye-catcher as part of a British promotional campaign partnered by MINI Germany. With its unmistakable design, the MINI will make its […]
MINI ANNOUNCES FURTHER £250M INVESTMENT IN UK MANUFACTURING
Oxford, UK: BMW Group has today announced a further £250m investment in its UK manufacturing operations by the end of 2015 at its plant in Oxford, steel body pressings operation at Swindon and engine plant at Hams Hall near Birmingham. This is to support the company’s international growth strategy for the MINI brand with increasing […]
MINI named as official vehicle sponsor of Put Foot Rally crew
Midrand. MINI is excited to announce that it will be the official vehicle sponsor of the 2012 Put Foot Rally crew, Shake & Bake, for their 17 day adventure through Africa! The Put Foot Rally is an epic journey through Namibia, Zambia, Zimbabwe, Malawi and Mozambique. The Rally ʻvibeʼ is for participants to get off […]