Rolls-Royce has introduced the Cullinan Series II, an audacious evolution of its iconic super-luxury SUV, setting new benchmarks in automotive luxury. The vehicle integrates cutting-edge technologies including the advanced SPIRIT digital interface and the exclusive Whispers app, enhancing the connected experience for owners.
A notable interior feature is the new Clock Cabinet that beautifully showcases the Spirit of Ecstasy figurine, blending iconic symbolism with modern luxury. The interior design also sees an introduction of botanical materials and innovative craftsmanship, highlighted by the Duality Twill seating. This intricate design involves 2.2 million stitches and uses up to 11 miles of thread, reflecting a meticulous attention to detail.
The seating pattern, inspired by cloud formations over the Rolls-Royce headquarters, incorporates up to 107,000 meticulously placed perforations, adding a unique aesthetic touch. This design not only responds to contemporary luxury trends but also caters to the diverse needs of Rolls-Royce clients, confirming the Cullinan’s status as the most sought-after vehicle in the marque’s portfolio.
Available from launch, the Black Badge Cullinan Series II caters to those desiring a more dynamic and intense driving experience. Chris Brownridge, CEO of Rolls-Royce Motor Cars, emphasized that the Series II builds on the successful foundation laid by the 2018 Cullinan, which transformed super-luxury motoring by providing an unmatched ‘magic carpet ride’ across varied terrains and attracting new clienteles to the brand.
Designer Anders Warming elaborated that the new model embodies a more vigorous, focused, and expressive character, consistent with modern luxury consumer expectations. This iteration remains true to the essence of the original while introducing significant enhancements that resonate with a younger, increasingly urban client base.
Since its debut, the Cullinan has mastered the balance between rugged off-road capability and unrivaled comfort. Its evolution into the Series II was guided by extensive client feedback and technological advancements. The exterior now features a more pronounced verticality and new lighting that ensures its presence is unmistakable, day or night. The interior continues to push boundaries with new digital elements and an enriched material palette that includes a unique bamboo-based fabric.
The Rolls-Royce Cullinan Series II not only continues the legacy of its predecessor but also elevates it, confirming its position as the definitive super-luxury SUV in the market, adept at navigating both cityscapes and rugged terrains with absolute grace.