Ford South Africa Dealers of the Year

Ford Announces Dealer of the Year Results

• FMCSA recognises top South African dealers
• FMCSA motivates dealer network through incentivised programme
• Six category winners announced

PRETORIA, South Africa, 23 April, 2013- Ford Motor Company of Southern Africa (FMCSA) has recognised its top dealer’s in its annual Dealer of the Year (DOTY) competition.

The incentivised programme serves to motivate the Ford dealer network staff and reward them for their performance and achievements. The competition yields six category winners with a runner-up and three qualifiers also recognised in each category.

Dealers are divided into the six categories based on their market share and sales volumes. Dealers are then assessed on three distinct areas, namely: customer view point, sales performance and profitability.

Lazarus Motor Company from Centurion emerged as the winner in Category A, followed by Allen Joss from Annlin Pretoria East in Category B, Eastern Cape Motors Northend Port Elizabeth in Category C, Fed Auto Newcastle in Category D, Supreme Auto Vryburg in Category E and Kampena Motors from Citrusdal in the Cape in Category F. Lastly Ritchie Group was named the winner in the Dealer Group Category.

“We would like to congratulate all of this year’s award recipients,” said Dean Stoneley Vice President: Marketing, Sales and Service. “A tremendous effort was required by all involved to meet the targets we set out and we were pleased to see our dealers rising to the occasion.”