Dacia continues to set the benchmark for value in the automotive market, achieving a stunning hat-trick at the 2025 What Car? Car of the Year Awards. With accolades across three key categories, Dacia’s dominance in delivering affordability without compromise remains unchallenged.
A Tradition of Excellence for the Sandero
The Dacia Sandero once again solidifies its place as the ultimate choice for cost-conscious drivers, earning the title of ‘Best Small Car for Value’ for the 12th time and the fourth consecutive year. Priced from just £14,200 on-the-road, the Sandero remains the UK’s most affordable car, proving that exceptional value doesn’t require sacrificing quality or practicality. Its enduring popularity is a testament to its robust build, comfortable interior, and thoughtful technology.
Jogger: A Family Favourite
Blending the best elements of an SUV and an estate car, the Dacia Jogger claimed its third consecutive win as the ‘Best Seven-Seater for Value’. Starting at £18,400 on-the-road, the Jogger’s spacious design and practical versatility make it a standout option for families. Its winning formula is not only reflected in awards but also in sales, which saw a remarkable 77% increase in 2024. For those seeking an affordable, reliable, and stylish family car, the Jogger remains the go-to choice.

Duster: The Small SUV Champion
Rounding out the trio of triumphs, the latest-generation Dacia Duster was crowned ‘Best Small SUV for Value’. With a starting price of £18,850 on-the-road, the Duster strikes the perfect balance between rugged capability and everyday usability. Its contemporary design, practical features, and optional 4×4 capability have made it a favourite among drivers who demand more without exceeding their budget.
Industry Recognition
What Car? Editor, Steve Huntingford, praised the Sandero, Jogger, and Duster, saying:
“Tempting pricing is obviously key to the appeal of the Sandero, Jogger, and Duster. Crucially, however, they also deliver real value for money, because they’re practical and comfortable choices that offer a level of technology you wouldn’t expect.”
Dacia’s Vision for Value
Luke Broad, Dacia Brand Director for the UK, expressed pride in the brand’s achievements:
“Dacia is always focussed on giving the best value for money on the market, so to win three value-based awards from the professionals at What Car? magazine and website is fantastic. To win two of these awards for multiple years is exceptional and really proves that our offering is an unrivalled combination of affordability without compromise.”
Affordable Excellence
With the Sandero, Jogger, and Duster dominating their respective segments, Dacia continues to deliver vehicles that redefine what value means in the automotive industry. For those looking to invest in reliable, stylish, and practical cars without breaking the bank, Dacia remains the clear choice.
Discover the award-winning Dacia lineup today and experience why this brand is setting the gold standard for value in motoring.