COBRA UK LAUNCHES UK’S FIRST WINDSCREEN MOUNTED TELEMATICS DEVICE AT INSURANCE TELEMATICS EXPO

Cobra UK is launching a unique windscreen mounted telematics box to the UK at Post Magazine’s Insurance Telematics Expo 2012 in London on 11 July. A pioneer of vehicle electronic solutions and telematics technology, Cobra is sponsoring the event, which will debate the future for the fast developing insurance telematics market and explore the opportunities…

Cobra UK is launching a unique windscreen mounted telematics box to the UK at Post Magazine’s Insurance Telematics Expo 2012 in London on 11 July.

A pioneer of vehicle electronic solutions and telematics technology, Cobra is sponsoring the event, which will debate the future for the fast developing insurance telematics market and explore the opportunities and challenges associated with telematics based insurance.

The event offers the perfect platform for the launch of this innovative new windscreen mounted telematics box, which offers a range of additional benefits to fleet operators, including enhanced data provision, an optional eCall button and reduced installation time.

Cobra’s ‘Black Box’ technology is currently fitted to thousands of vehicles across the UK and mainland Europe and its new windscreen mounted device is the first of its kind in the UK. The device can be fitted in minutes and provides a constantly visible reminder to those behind the wheel, encouraging responsible driving behaviour and delivering enhanced vehicle security.

Cobra’s new windscreen mounted ‘Black Box’ is manufactured to OE standards and detects everything from movement, speed, cornering and braking, to rollover and impact events, providing fleet managers with trip statistics, driving behaviour and policy information for their drivers, as well as eFNOL automatic crash alert after an incident, and incident reconstruction. An internal GPS and GSM antenna enables location, mapping and reporting, plus theft tracking when required.

Cobra has been at the forefront of innovation in the telematics industry since the first products were launched, providing technology and integrating systems for three driver based insurance packages:

  • Pay How You Drive – the better your driving the lower your premiums
  • Pay As You Drive – based on the time, distance and location of journeys covered by the driver
  • Pay Per Use – premiums are based on a driver’s mileage

Pay How You Drive insurance will automatically deliver lower premiums for those drivers who drive sensibly and Pay As You Drive means drivers only pay for the journeys they undertake.

Pay As You Drive insurance also incentivises drivers to use their car away from the morning, late afternoon and peak holiday driving periods, helping reduce both premiums and congestion at peak times.

Cobra’s telematics technology already powers The Co-Operative’s highly successful Young Driver Insurance.

Andrew Smith, Managing Director at Cobra UK, said: “The Usage Based Insurance market is growing rapidly as innovative technology delivers proven, scalable and highly efficient ways for insurers to reduce risk, based on actual driver behaviour. Insurance premiums are rocketing out of control and our windscreen mounted device is a new development that we know will help to further reduce premiums, as well as contributing to improved road safety, by encouraging safer driving. We are delighted to sponsor this event that will bring together key decision makers in the vehicle insurance arena at such a pivotal moment for insurance telematics growth.”


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