Bentley Motors, synonymous with British luxury and craftsmanship, has partnered with London-based fashion and lifestyle brand PICANTE to release an exclusive capsule collection, The Open Road. This collaboration combines Bentley’s deep-rooted heritage with PICANTE’s contemporary design ethos, resulting in a line of seven meticulously crafted pieces that evoke the thrill of spontaneous journeys and the elegance of luxury travel.
Inspired by the rituals of food and travel, The Open Road collection celebrates the shared experiences that define every journey. It draws from the idea that the excitement of a destination is often surpassed by the anticipation of the journey itself—an ethos that perfectly aligns with Bentley’s legacy of performance and adventure. This collection is a tribute to the open road and the memories forged along the way, blending nostalgia with modern sensibilities.
At the heart of the collection lies the leather bomber jacket, the pinnacle piece that encapsulates the essence of both brands. Limited to just twenty units, the jacket is a tribute to the spirit of adventure and craftsmanship that defines both Bentley and PICANTE. Made from high-quality cowhide leather, the jacket features Bentley’s iconic winged logo blind-embossed on the exterior, a nod to the brand’s rich automotive history. Inside, the signature diamond-in-diamond quilting pattern that adorns Bentley interiors can be found, adding an extra layer of heritage to this exclusive piece.
Designed to evoke the timeless feel of a well-worn jacket passed down through generations, this leather bomber is not just a garment, but a story in the making. Each jacket is finished with a numbered plaque inside the pocket, ensuring its place as a collector’s item. Crafted to last and evolve with each wearer, it embodies the journey of both the individual and the brands themselves—Bentley’s century-long tradition of craftsmanship and PICANTE’s commitment to creating wearable souvenirs that age gracefully with time.
Co-founder of PICANTE, Jude Taylor, expressed her admiration for Bentley’s legacy, stating, “We love that Bentley has such a deep-rooted British heritage and it is something that we, as a brand, aspire towards. It has been amazing to work with them on this project and gain an understanding of the level of craft behind these iconic cars. We challenged ourselves to introduce a new piece that we had always dreamed of developing—the leather jacket, with nods to Bentley’s interiors and showcasing our attention to the finer details.”
PICANTE co-founder, Saam Zonoozi, shared insights into the inspiration behind the collection, revealing, “We dug deep into the history of Bentley Motors, exploring their evolution over 100 years and pulling from their extensive archives. Taking these references and translating them into a graphic that speaks to our brand. It was important to have nods to the roots of both brands, which you can see in the ‘Soho Crewe’ text.”
In addition to the jacket, the collection features a range of other high-quality, timeless pieces: a Glenmerino lambswool knit sweater, a hoodie, t-shirts, a lambswool beanie, and a signature cap. All of these items align with PICANTE’s design philosophy, aiming to create wearable, functional souvenirs that are as enduring as the memories they represent.
The Open Road capsule collection will be available for purchase on Friday, 15 November, at 1pm, exclusively at picante.shop. This limited release promises to be a must-have for fashion enthusiasts and Bentley aficionados alike, offering a unique opportunity to own a piece of history that transcends both the automotive and fashion worlds.
As Bentley continues to redefine luxury and craftsmanship in both the automotive and lifestyle sectors, this collaboration with PICANTE is a testament to the lasting appeal of heritage, the allure of the open road, and the timeless nature of fine design.
